Bucharest, Romania
4 days ago
PPC Specialist

WPP Media is the world’s leading media investment company. We're shaping the future of media by putting Clients First, valuing our People, and leveraging our advanced AI Media Platform. We drive innovation and deliver competitive advantages for our clients globally. 

The Opportunity: Are you an experienced biddable media expert ready to lead and innovate? We're looking for a  PPC Specialist  to join our dynamic team. This key role coordinates daily biddable media activities, drives strategy, and ensures smooth operations for our clients. You'll manage relationships, lead specialized tasks, and coordinate team efforts, all while utilizing our cutting-edge AI platform. 

Key Responsibilities: 

Campaign Execution: Lead complex biddable campaigns from material analysis and preparation to campaign implementation in ad platforms and verification tools Proactively monitor and adjust campaigns for optimal performance.  Media Buying & Optimization: Execute campaign purchases against KPIs, monitor progress, control costs, and identify optimization opportunities in collaboration with client teams.  Client Solutions: Develop custom solutions, provide expert recommendations, and maintain technical documentation to help clients achieve their goals.  Technical Innovation: Create tools and automation, and manage measurement tags in client tag management systems, often with support from our AI platform.  Financial Management: Handle offers, pricing, contracts, and settlements.  Team Leadership: Coordinate team tasks, provide feedback, and foster a collaborative environment. 

What You'll Bring: 

Experience: 2+ years in biddable media

Education: Degree in Computer Science, Economics, Statistics, or Engineering preferred. 

Skills: 

Detail-oriented and analytical.  Excellent written and verbal English.  Strong planning and implementation abilities.  Proficiency with ad servers, verification tools, and tag management systems.  Ability to solve problems, manage conflict, and work under pressure.  Collaborative, ambitious, and a team player.  Familiarity with AI-driven media platforms or a strong interest in leveraging AI is a plus. 

Why Join WPP Media?  

Be part of a global leader where you can innovate, grow, and make a real impact. We offer a supportive environment, competitive benefits, and the chance to work with top brands, all while championing Client Centricity, putting our People First, and pioneering with our AI Media Platform. 

Ready to lead the future of media? Apply today! 

 

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