Job Description :

Job Title: CDT (Consumer Digital Transformation) Portfolio Change & Comms Manager

Location: London

Contract: full-time, permanent

Diageo is the world’s leading premium drinks company, a business built on the principles and foundations laid by the giants of our industry. Arthur Guinness, Alexander Walker, and many other dedicated people that followed in their footsteps, cared deeply about the people and businesses they fostered, and the communities in which they operated. Today we stand on the shoulders of these giants and act with the same entrepreneurial spirit. We are a spirited company born of an incredible entrepreneurial legacy. The success of Guinness®, Smirnoff®, Johnnie Walker®, Tanqueray®, Baileys® and many more brands led to the formation of our company in 1997. And we only thrive today because of the talent of our people to grow our brands, old and new, and keep them strong. Our purpose, celebrating life, every day, everywhere means that our brands are part of celebrations big and small. We believe that living our purpose in full is to make the most of life - to be the best you can be at work, at home, with friends, in the community, and for the community.

About the Function:

In CDT, our objective is to provide world-class consumer experiences that drive brand & business growth – whilst doing so in the most efficient and sustainable way. We have stood-up 5 engines, supported by a transversal MarTech Transformation Office, to scale these outcomes in repeatable way – consistent technology, capabilities and operating models across marketing fields. We strive to create global tools to support markets and brands to deliver their shape of A&P in a productive manner.

About the role:

The CDT Portfolio Change & Communications Manager plays a vital role in ensuring that this transformation is not only delivered but also fully adopted and embedded across Diageo’s global, regional, and local teams. Reporting into the MarTech Transformation Office (MTO), this role is responsible for designing and implementing change management strategies and internal communications that build awareness, enable adoption, and foster sustained engagement with the CDT portfolio.

In this role you will be responsible for:

1. Change Strategy & Planning

Develop and own the integrated change management plan for the CDT portfolio, aligned to the Engine roadmaps and Project Monarch ways of working.Collaborate with Capability Leads and Product Owners to assess change impact and readiness for each deployment.Coordinate with Regional Digital Hubs and Engagement Leads to localise plans and ensure cultural relevance.

2. Communications & Engagement

Design and deliver engaging internal communications campaigns to build awareness and advocacy for CDT tools and initiatives. Create content including newsletters, leadership talking points, Yammer posts, playbooks, case studies, and event materials. Manage the CDT communications calendar and ensure timely updates through regular forums, townhalls, and showcases.

3. Partner Enablement

Equip Product and Capability teams with change & comms toolkits to support rollout (e.g., adoption journeys, launch packs, training assets). Facilitate onboarding sessions, capability demos, and knowledge share events with markets, GBTs, ABCs, and CCTs. Monitor feedback loops and adjust plans to maximise user engagement and capability uptake.

4. Adoption & Impact Tracking

Work with PMO, Product Teams and Performance Leads to define and track adoption metrics (e.g., usage rates, satisfaction, value Key Performance Indicators). Provide visibility of adoption health and risks across capabilities and markets through dashboards and reports. Share success stories and lessons learned to drive continuous improvement.

5. Change Governance & Ways of Working

Embed standardised change approaches in alignment with PACE, Project Monarch, and Enterprise Change standards. Lead or contribute to change working groups, ensuring alignment and consistency across CDT Engines and enabling functions. Champion a user-centred mentality and change agility across the CDT community.

To be successful in this role you will need:

6–8 years of experience in change management, internal communications, or digital transformation roles within global organisations.Experience working within marketing, technology, or digital product environments.Strong writing, storytelling, and partner engagement skills.Familiarity with enterprise change frameworks (e.g., PROSCI, ADKAR) and tools (e.g., Planview, SharePoint, Yammer, MS Teams, ADO).Proven ability to manage multiple workstreams and deliver change in complex, matrixed environments.Experience partnering with brand, regional, or capability teams across geographies and functions.

Working with Us

Flexibility is key to success. From part-time and compressed hours to different locations our people work flexibly in ways to suit them. Talk to us about what flexibility means to you and we’ll work together so that you’re supported from day one.

We recognise and value performance, offering our people a highly competitive Rewards and Benefits package including:

Contemporary work life balance policies and wellbeing activitiesOn site gym or subsidised gym membershipContributary pension schemeComprehensive health insurance for you and your familyAnnual bonus based on your base salary (dependent on performance)Share options28 days’ vacation per annum

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.

We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, attitudes, and more.

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.

Feel inspired? Then this may be the opportunity for you. 

If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.

Worker Type :

Regular

Primary Location:

1HQ

Additional Locations :

Job Posting Start Date :

2025-07-04