Huckberry is seeking a Performance Creative Strategist to support the strategy and optimization of high-performing ad creative across our paid channels. Sitting within the Growth Marketing team, this role bridges creative thinking and performance strategy, leveraging product insights, data, and emerging tools to fuel new customer acquisition and product demand. You’ll track performance, contribute to creative briefs, and collaborate closely with media buyers, editors, and product marketers to drive measurable results.
This role is ideal for someone who brings a balance of analytical curiosity and creative intuition, thrives in a fast-paced, collaborative environment, and is energized by testing, iteration, and AI-powered ideation.
This role is based out of our headquarters in Austin, TX; relocation support will be provided to a remote hire
Responsibilities Contribute to campaign development by drafting creative briefs, organizing performance inputs, and recommending new angles or iterations Participate in brainstorming and concepting sessions to generate creative ideas for ads across paid platforms Track testing calendars, performance metrics, and creative variants across campaigns Support campaign planning efforts by contributing to asset timelines, testing documentation, and coordination with editors and agency partners Review creative performance reports, surface insights with guidance, and ask thoughtful questions to understand what’s working and why Help maintain creative libraries and asset trackers to support reusability and testing Implement process improvements for creative operations and testing workflows