**Organization:** **Transformation office, New Product Planning** **Report to:** **Associate Director,** **New Product Planning** **Main purpose of job:** + Drive commercial assessment of the early asset pipelines until the BT (Brand Team) is established and ensure a smooth transition of information and assessment outcomes from NPP to the BT + Aim to maximize the potential of new assets by assessing the candidate assets, aligning with corporate strategy, and addressing unmet medical needs in Japan from early development phase + Evaluate the commercial potential of new assets, support strategic market formation, and ensure smooth brand transition + Lead commercial assessment within cross-functional JPST (Japan Product Strategy Team) framework until establishing the Brand Team in Japan + The role helps to inform senior commercial leadership of the commercial viability of new assets/indications **Responsibilities:** + Lead communication and discussion with global commercial members on behalf of JPST as commercial representative + Analyze assumed market size in JP for the new candidate assets + Conduct appropriate market research by collaborating with BAI team to understand the current market environment, grasp expectation/concern for the new assets in our target TA (therapeutic area) + Identify future market trend/dynamics in consideration with the new assets over the next several years + Map the current patient journey and analyze future changes if the new assets are available in the market + Assess the asset's feasibility from a commercial perspective (marketability, competitive landscape, positioning, and future business opportunities as well as potential risks we need to address) + Develop and execute market formation strategies **Basic Qualifications** + 5+ years of experience in marketing or commercial strategy in the pharmaceutical industry + Knowledge of market analysis, revenue forecasting, and value proposition construction + Experience collaborating with cross-functional teams in local + Experience collaborating with global teams/colleagues **Preferred Qualifications** + Advanced degree in business (MBA), marketing, or related field + Proven track record in successful product launches and market formation + Strong analytical and strategic thinking skills + Both Japanese and English (business level); fluency in speaking, writing and reading **Work Style:** + Remote work is supported. However, applicants must be able to commute to the office flexibly when needed. Office attendance is expected on an occasional basis, typically around twice per month.