Duluth, GA, 30096, USA
1 day ago
MarTech BA/PM
Job Description Insight Global is looking for a MarTech BA/Product Owner to join one of our Workforce Solutions/Staffing Industry clients and sit fully remote. This person will be joining the Sales & Marketing Product pillar and play an integral role in the management, development, and innovation of the marketing technology stack, including corporate websites and CMS platform. They will define requirements, drive system integrations, roadmap evolution, and tool optimizations, while maintaining a keen focus on customer experience and operational efficiency. This resource will facilitate Agile development processes, including sprint planning, Jira ticket creation, backlog grooming, and regular status meetings, to ensure timely and high-quality project delivery. The right fit will be able to act as a bridge between technical and non-technical stakeholders, providing regular updates on project status, challenges, and opportunities while staying informed about industry trends, competitor offerings, and emerging technologies related to content management systems and web development. We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/. Skills and Requirements • 3+ years of product experience, specifically in a website or MarTech ecosystem • Extremely proficient in experience with Jira • Proven track record of successful system integrations and product roadmap development • Hands-on experience with CMS systems such as Optimizely CMS, Adobe Experience Manager, Sitecore, WordPress, or similar platforms • Familiarity with CRM and marketing automation platforms • Knowledge of online marketing campaign strategies • Specific platform experience with HubSpot and MoEngage or Marketo
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