Prague 1, CZE
10 days ago
Marketing specialist
**Our Purpose** _Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._ **Title and Summary** Marketing specialist Mastercard Data & Services provides cutting-edge data analysis and consulting services to Fortune 500s, governments, and nonprofits to make multimillion-dollar business decisions and grow their organizations. Our Advisors Client Services team combines traditional management consulting with Mastercard’s rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations. Mastercard Advisors works with a diverse global customer base across industries, from banking and payments to retail and restaurants. The Advisors Client Services group has five specializations: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. Our Marketing consultants lead the strategy development and implementation of campaigns and engagements for clients. They use customer data to provide deep direct marketing expertise across channels, evaluating campaign results and adapting the approach to optimize marketing performance. In the Czech Republic and Slovakia, we work closely with marketing teams in the largest banks, payment solution providers, and retailers. Roles and Responsibilities Client Impact Collaborate with Mastercard team to understand clients’ needs, agenda, and risks Create marketing campaign strategies to meet client objectives Be a voice of customer to help clients understand marketing opportunities to pursue Work with suppliers such as marketing agencies to create communication concepts, marketing tactics and activities Lead marketing projects and campaigns end to end, including events, promotional campaigns, or market-wide initiatives Navigate clients across a complexity of marketing trends to identify opportunities for their brands to grow across various costumer segments Develop working relationship with client stakeholders, and act as trusted and reliable partner Provide creative input and support deliverables and workstreams on projects across a range of industries and problem statements Contribute to the development of marketing strategies and activities for regional and global clients by working with technology and data Team Collaboration & Culture Collaborate with senior project delivery consultants to identify key findings, prepare effective presentations, and deliver recommendations to clients Independently identify issues in defined area of analysis, and structure and synthesize own analysis to highlight relevant findings Lead internal and client meetings, and contribute to project management Contribute to the firm's intellectual capital Receive mentorship from consulting leaders for professional growth and development Qualifications Basic qualifications Undergraduate degree with work experience focused on one or more of the following fields: marketing content, digital and/or social media campaigns, digital customer experience, digital marketing, offline marketing activities/campaigns, direct marketing, marketing research, marketing communication and PR At least 3 years of relevant work experience in marketing Advanced Word, Excel, and PowerPoint skills Ability to perform multiple tasks with multiple clients in a fast-paced, deadline-driven environment Ability to communicate effectively in English and Czech or Slovak language is a must Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs Preferred qualifications Additional marketing experience in one or more of the following fields: marketing and campaign experience from agency environment, account management, project management, marketing and/or management consulting Relevant experience in working with vendors and suppliers such as marketing agencies and media, and/or business development Experience in leading projects, communicating with client stakeholders, preparing project outcomes, presenting ideas and project results Ability to create visually appealing presentations that effectively sell ideas Ability to identify problems, brainstorm and analyze answers, and implement the best solutions Our Purpose We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team – one that makes better decisions, drives innovation, and delivers better business results. **Corporate Security Responsibility** All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: + Abide by Mastercard’s security policies and practices; + Ensure the confidentiality and integrity of the information being accessed; + Report any suspected information security violation or breach, and + Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.
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