Who We Are

Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.

To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures\u2014and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.

What You'll Do

As a Marketing Manager, you will be a core member of the Tech and Digital Advantage (TDA) Practice Area Marketing team, reporting to the TDA Marketing Director. Your role will involve assisting with the development and execution of editorial strategies and content, contributing to branding efforts, participating in the orchestration of key events, and supporting priority communications. You will help to amplify our core messages and the expertise of our leaders across various channels. The team is seeking a motivated individual to join the team in a contract role (12-15 month term) and support a range of marketing initiatives.

Editorial and Content Support:

Contribute to the development of an editorial strategy that supports the business and marketing goals.Help manage the content publication pipeline, collaborating with stakeholders and determining appropriate formats and channels.Aid in the creation of engaging content in conjunction with editorial teams for various channels such as the web, social media, and email.Assist in enhancing the bcg.com Tech and Digital presence, helping to refresh narratives and content, and track performance metrics to inform marketing campaign improvements.Support the distribution of content across channels and assist in the measurement and reporting of content performance to guide continuous enhancements.

Cross-Functional Team Collaboration

Coordinate with various marketing teams to assist in the execution of joint campaigns and initiatives.Liaise with external relations, PR, global editorial, and social media teams to integrate their expertise into Tech and Digital marketing efforts.Engage with internal stakeholders to understand business requirements and support the translation of these needs into effective marketing actions.

Marketing Team Integration:

Serve as a collaborative team player within the Marketing team, helping to integrate best practices and new ideas from various sectors of BCG.Support the visibility of marketing activities within the Practice Area, assisting in the communication of initiatives to leadership.Facilitate internal communications by assisting in the preparation of stakeholder newsletters.

YOU'RE GOOD AT

Successful candidates will feel comfortable operating on a global team with multiple stakeholders and a variety of priorities, have strong project management skills, the aptitude to see and hold the big picture, yet also manage the details. Comfort with ambiguity, evolving priorities and eagerness to lean in to support team/projects when needed, are also pre-requisites. In particular, successful candidates will show the following abilities:

Passion for storytelling and ability to understand and articulate narratives, the so what, the calls to action, and the newsworthy elementsStrong commercial mindset and acumen for different aspects of go to market activitiesLeading and managing programs with a wide range of stakeholders at all levelsSignificant experience working with and effectively influencing senior stakeholdersBuilding a strong internal network, with trusted relationships and ability to influenceManaging internal communication activities and platformsManaging social media efforts such as LinkedIn/Haillo for PA leadershipSummarizing PA marketing activities and impact for dissemination to leadership team and throughout the practice

What You'll Bring

6-8 years of relevant experienceAbility to independently resolve diverse problems and establish clear guidelinesStrong written and verbal communication skillsProven analytical capabilitiesHighly professional, service oriented, pro-active and flexible attitudeAbility to perform under pressure and demonstrate presence and maturity even in stressful situationsAdvanced proficiency in Outlook, PowerPoint, and Excel

Who You'll Work With

BCG\u2019s marketing team drives the firm\u2019s reputation as a thought leader. We work to strengthen and protect BCG\u2019s brand, advance our business agenda, and partner with management to engage with our key audiences through tools such as global thought-leadership publications, public relations, alumni outreach, recruitment marketing, and social media.

Additional Information:

Practice Area Management & Operations team members keep BCG\u2019s industry and functional practice areas operating responsively and efficiently. As a member of this team, you will contribute directly to the success of our business through a number of roles, including content development, process management, marketing, meeting and conference management, and internal/external communications.

Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.\n
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