About Abbott 

Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.  

In Germany, Abbott has more than 4,000 employees working in manufacturing, research and development, logistics, manufacturing, sales and marketing. They are located at Abbott`s German headquarters in Wiesbaden and its sites in Hanover, Neustadt am Rübenberge, Wetzlar, Eschborn, Cologne, Jena and Hamburg.  

Working at Abbott  

At Abbott, you can do work that matters and help people to live a healthier and full life, grow your career, and learn, be your true self. You will have access to:  

Career development with an international company where you can grow the career you dream of 

A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.  

A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.  

A challenging position in a fast-growing crisis independent industry 

To become part of a dynamic, highly educated, highly skilled, and motivated team 

Flat hierarchies, open appreciative mentality, and efficient, constructive lines of communication 

Multi-national environment, where we foster the development of our talents within the enterprise 

The Opportunity  

This position works out of our Wiesbaden location - Abbott Diagnostics GmbH in the Point of Care division. Our Point of Care diagnostic portfolio spans key heath and therapeutic areas, including infections disease, cardiometabolic, informatics and toxicology.  

Your Tasks:

Drive innovative product launches to successfully introduce products in new markets establishing new standard of care patient pathways.Key launch activities to include:Messaging and positioning with validated value propositionRaising awareness through national & local conference attendance, organizing dinner programs at local society events and launch event roadshowsDriving adoption with clinical workflow support tools partnering with UK consultants facilitating patient pathway improvement business caseBuilding advocacy partnering with scientific societies and supporting commercial evaluations and evidence generation white papersConduct training and user groups with early adoptersDevelop marketing plans aligned with business objectives to create POC demandAnalyze market data including competitive activity to inform marketing planningPromotional tool creation: provide commercial team with promotional and scientific literature, sales aids, and support materials to help exceed sales plan

Your Qualification:

Degree in Business, Marketing, technical or scientific disciplineCommercial experience in Marketing, preferable in Point of Care or Medical Device/Diagnostic business with a desirable understanding of Clinical Biology or Laboratory MedicineDemonstrated experience in digital marketing; planning of multichannel campaigns, metrics, analytics and trends identificationOutstanding strategic planning and analytical skills—proven ability to identify/define business questions and issues, synthesize information from multiple sources, conduct analysis, formulate actionable recommendations and confidently recommend a point-of-view to senior managementDemonstrated experience in developing and executing specific commercial plans, in the context of an area, region, and division strategy, that achieve specific growth goalsActs thoughtfully but with a sense of urgency, rolling up sleeves and helping team get work done, where/when necessaryExcellent skills at influencing outcomes by catalyzing and shaping dialogue across and outside the organization, and persistence as appropriate to the audience and issue at stakeAn approachable and credible communication style, with exceptional verbal and written communication skills in German and English

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity. 

We ask for your understanding that we only consider online applications via our online application portal. Applications by email or post cannot be processed. Original documents will not be returned.  

 

Connect with us at www.abbott.com, on LinkedIn at https://www.linkedin.com/company/abbott-/