Job Title: Therapy Marketing Manager Location/Site: Mumbai Department / Division / Unit: Abbott Specialty Care Reports to: Portfolio Marketing Head Supervises: Brand Operations Managers **JOB DUTIES/ RESPONSIBILITIES/ ACCOUNTABILITIES:** Therapy growth and market share  Deliver an EI of > 100 for the therapy and increase Abbott market share  Deliver therapy Plan Sales and Plan Margin  Achieve NPI targets for the therapy (number of products to be launched and sales from NPI) **Driving therapy leadership**  Undertake periodic research to identify emerging short and long-term therapy trends  Annually create a therapy plan for the therapy area owned  Identify, ideate and deliver new product opportunities for the therapy  Identify and ideate on product innovations (e.g. LCM, packaging) for existing products  Design initiatives and concepts for scientific differentiation of Abbott in the therapy  Design initiatives and concepts for patient outreach (awareness, diagnosis, treatment and compliance) for the therapy  Identify new markets and new channel opportunities to drive therapy growth Arbitrage between brands  Owner / manager of the marketing spend across brands within the therapy  Evaluate marketing RoI across different activities / brands and adjust strategy accordingly  Decide on pricing strategy for the therapy and between brands / SKUs JOB SPECIFICATIONS: Skill, Education, Experience Education:  Graduate in Science / Pharmacy  MBA/PGDBA in Sales and Marketing from a top B school **Experience:**  Brand management experience of at least 7 years (preferably in MNC)  At-least 2 years of Pharma experience as Brand manager/ Sr. Brand Manager  Additional exposure of sales preferred  Exposure to managing Key Accounts / dealing with Key Opinion Leaders  Experience in managing new launches Skills:  Excellent Communication Skills  Functional & Technical Knowledge on therapy areas owned and other therapies in the division  Demonstrates creativity, innovation and drive for results  Ability to influence, lead and work with cross functional teams  Analytical skills and good financial acumen  Strategic thinking, problem solving and decision making skills  Planning and organizing skills for short term and long term  Time management and multi-tasking skills An Equal Opportunity Employer Abbot welcomes and encourages diversity in our workforce. We provide reasonable accommodation to qualified individuals with disabilities. To request accommodation, please call 224-667-4913 or email corpjat@abbott.com