Marketing Manager
D.R. Horton, Inc.
*D.R. Horton, Inc., the largest homebuilder in the U.S**.,*was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website atwww.drhorton.comfor more information.
**D.R. Horton, Inc.**is currently looking for a*_Marketing Manager_*. The right candidate willplan and implement marketing initiatives that support home sales, lead generation, community visibility, and brand consistency within the division. This position manages day-to-day marketing operations across digital and traditional channels, coordinates advertising and community launch activities, and collaborates with Sales, Operations, Corporate Marketing, and external vendors to support divisional business objectives.
*Essential Duties and Responsibilities*include the following. Other duties may be assigned.
* Develop and implement divisional marketing plans, advertising strategies, and promotional campaigns
* Coordinate the creation, approval, and distribution of marketing materials including brochures, signage, flyers, digital advertisements, email campaigns, and sales support materials
* Manage divisional digital marketing activities including website updates, online listings, paid advertising campaigns, email marketing initiatives, social media coordination, and lead generation programs in partnership with Corporate Marketing
* Monitor and evaluate marketing campaign performance, website traffic, lead conversion metrics, and advertising effectiveness to identify trends and recommend adjustments
* Manage relationships with advertising agencies, printers, photographers, digital vendors, signage providers, and other external partners to ensure projects are completed on schedule and within budget
* Review and maintain marketing budgets, process invoices, track expenditures, and ensure marketing activities comply with approved divisional budgets and purchasing procedures
* Collaborate with Sales, Construction, Land, and Operations teams to support community openings, inventory home marketing and market-specific sales initiatives
* Ensure all marketing materials, advertisements, and communications comply with company branding standards, Fair Housing requirements, licensing regulations, and applicable legal guidelines
* Analyze competitive market activity, consumer trends, and local market conditions to assist leadership in evaluating marketing opportunities and positioning strategies
* Contribute to the strategic planning and execution of new community launches
* Manage community product mix to optimize market appeal and overall streetscape diversity
* Assist with promotional events, realtor functions, and other marketing-related activities to increase brand awareness and community engagement
* Prepare and deliver reporting, tracking and performance analysis
* Support MLS-related activities
* Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company
*Supervisory Responsibilities*
* Supervises 2 or more employees
* *
**Education and/or Experience**
* Bachelor’s degree in Marketing, Communications, Business Administration, Advertising, or a related field required
* Minimum of 5 years of marketing experience required
* Experience managing advertising campaigns, digital marketing initiatives, and vendor relationships
* Knowledge of marketing principles, advertising strategies, digital marketing platforms, branding standards, and lead generation practices
* Skilled in project coordination, campaign management, vendor management, budget administration, and marketing performance analysis
* Strong computer skills are required. Proficiency in Microsoft Office applications and the ability to learn new programs/systems quickly is essential
* Ability to apply common sense understanding to carry out instructions furnished in written and oral form or via DRH applications
* Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear. Specific vision abilities required by this job include close vision and peripheral vision
* The noise level is generally moderate
**Preferred Qualifications**
* Experience in residential homebuilding, real estate, retail, or consumer-focused marketing preferred
Come join a winning team with a Fortune 500 company! We are growing fast and are looking for enthusiastic attitudes and team players to join our success. We offer an excellent benefits package including:
* Medical, Dental and Vision
* 401(K)
* Employee Stock Purchase Plan
* Flex Spending Accounts
* Life & Disability Insurance
* Vacation, Sick, Personal Time and Company Holidays
* Multiple Voluntary and Company provided Benefits
*/*Build YOUR future with D.R. Horton, America’s Builder.** */**/*#WeBuildPeopleToo*/*
**Job:** **Sales*
**Organization:** **Home Builder*
**Title:** *Marketing Manager*
**Location:** *Louisiana-Denham Springs*
**Requisition ID:** *2602724*
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