Marketing Lead, Diabetes HK & TW
Sanofi Group
**About the job**
We are an innovative global healthcare company with a focus on immunology that extends to innovation in diabetes and transplant medicine. Across different countries, our talented teams are determined to deliver a best-in-class customer experience using the best of digital, artificial intelligence and personal know-how. With a focus on immunology that extends to innovation in diabetes and transplant medicines, we pursue progress to make a real impact on millions of patients around the world.
**Job purpose**
**Strategic Leadership:**
+ Lead and formulate marketing strategies for the overall Diabetes portfolio, defining strategic priorities and growth opportunities
+ Embrace digital, AI and data analytics to drive modernization and new ways of working
**Business Planning & Performance:**
+ Develop and drive short and long-term Product/Therapeutic Portfolio objectives to achieve profit goals
+ Monitor and analyze market dynamics to recommend timely action plans
+ Track and optimize A&P spending against agreed budget, adjusting allocations based on market conditions
**Execution & Oversight:**
+ Drive implementation of marketing strategies to meet sales, profit, and growth objectives
+ Ensure effective delivery of product information, medical services, and marketing activities to customers
**People Development:**
+ Develop and coach Product Managers to build team capabilities
**Key Responsibilities**
+ Lead and provide in time coach to PMs to formulate marketing & promotion plan based on market research and provide strategy to achievement business objectives.
+ Develop marketing strategy and tactics to meet business priority and market dynamics.
+ Provide timely forecast to ensure the business opportunity and risk are fully reflected.
+ Lead the team to accelerate business transformation and ways of working.
+ Implement the development and validation of long range planning and forecasting models for budget and production needs of the brand to ensure accuracy.
+ Implement the development of positioning and key strategies for the responsible product groups via the brand planning process.
+ Cooperate with commercial leads for the area strategy to achieve sales target.
+ Monitor and reinforce training to sales force to increase their competitive edge.
+ Develop and maintain market intelligence databases.
+ A&P management to create business impact and in line with phasing spending.
+ Integral part of cross-functional brand team through the development working relationships with clinical, medical regulatory affairs, sales and finance departments.
+ Ensure the development of professional skills among PMs and other marketing personnels.
+ Develop professional working relationship with sales managers and representatives where appropriate.
+ Undertake duties in accordance with Company policies and SOP.
+ Sanofi employee must understand of own roles and responsibilities in avoiding health risk (Health), preventing accidents (Safety) and environment protection (Environment). Involved in any such activities must comply with HSE policy.
**About you**
**Education**
+ B.Sc. degree or above, with major in Pharmacy or related Health Sciences.
+ M.Sc. or MBA, with time abroad will be a plus.
**Experience & Knowledge**
+ At least 7~8 years experience in marketing management in major Pharmaceutical/FMCG Company.
+ 2~3 years people management experience is a plus
+ Proficient in spoken and written Chinese and English, with strong presentation and communication skills
+ Experience in new product launches is a must
**** **Core Competencies/Skills**
+ Strong strategic thinking, framing and communication skills
+ Strong cross-functional leadership and influencing skills
+ Strong analytical, numerical skills and sensitivity
+ Good team management, owning team development
+ Self-starter, independent and good sense of initiative
+ Able to generate creativity and innovative thinking
+ Experienced project management, with organizational skills
+ Able to work under pressure, in complex matrix, and with global counterparts
**Why choose us?**
+ Bring the miracles of science to life alongside a supportive, future-focused team.
+ Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
+ Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
**Pursue** **_progress_** **, discover** **_extraordinary_**
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity.
Watch our ALL IN video (https://www.youtube.com/watch?v=SkpDBZ-CJKw&t=67s) and check out our Diversity Equity and Inclusion actions at sanofi.com (https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness) !
Global Terms & Conditions and Data Privacy Statement (https://www.sanofi.com/en/careers/global-terms-and-conditions/)
Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health. We prevent illness with vaccines, provide innovative treatments to fight pain and ease suffering. We stand by the few who suffer from rare diseases and the millions with long-term chronic conditions.
With more than 100,000 people in 100 countries, Sanofi is transforming scientific innovation into healthcare solutions around the globe. Discover more about us visiting www.sanofi.com or via our movie We are Sanofi (https://youtu.be/96EwNjb1TLo)
As an organization, we change the practice of medicine; reinvent the way we work; and enable people to be their best versions in career and life. We are constantly moving and growing, making sure our people grow with us. Our working environment helps us build a dynamic and inclusive workplace operating on trust and respect and allows employees to live the life they want to live.
All in for Diversity, Equity and Inclusion at Sanofi - YouTube (http://www.youtube.com/watch?v=SkpDBZ-CJKw&t=2s)
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