Kforce has a client that is seeking a Marketing Data Analyst in Orlando, FL. Key Responsibilities: * Marketing Data Analyst will conduct marketing analysis to support segmentation, journey mapping, and personalization strategies * Build and refine propensity models to predict customer behavior * Collaborate across teams to improve campaign performance and customer engagement * Use SQL and visualization tools to analyze data and communicate insights * As a Marketing Data Analyst, you will support ETL processes and ensure data quality across platforms * Work with CDPs, CRMs, and marketing platforms to activate data-driven strategies