Marketing Coordinator is responsible for marketing support of Specialty Care category including operational execution, implementation of the portfolio strategy and follow–up, support of internal coordination and alignment with enabling functions, as well as focus on specific projects.

Responsibilities

 STRATEGY

Support CBL and CBM brand plan definition and implementation of portfolio strategies.Coordinate and/or co-lead key projects to be defined by the category, KPIs definition and follow up.

Data analytics:

Analize sales and market performance, competitive landscape. Follow up territory PoAs and perform analysis of the scope, impact and efficiency of promotional investment.

OMNICHANNEL & CONTENT

Support the implementation and follow-up of omnichannel plans, Tailored design and production of promotional materials for each pharmacy type, guaranteeing visibility and display at key POSDefine with CBL/CBM content and audience, articulating the correct implementation and development of materials with the Content & Channel Team

DME

Responsible for Marketing Tactical Matrix upload, follow up calendar initiatives and DME accomplishment with financial team.Coordinate or follow Up medical samples' distribution, management and KPIs.

MEETING & EVENTS

Provide definition and documentation to the “Transaction center” to ensure mapp creation, compliance and flawless execution of the events and initiatives.Coordinate logistics and contents of BU meetings, field force POAs, team buildings and training-related activities.

COMPLIANCE

Annual update of Speaker program and database.Ensure messages are aligned with local and global policies.

Qualifications:

 English – Advance levelUniversity graduate3+ years of professional experience

Expect candidates to demonstrate these competencies:

Understanding of sales / marketing role in the pharmaceutical industry is desirableExcellent communication and digital skillsAn understanding of how to develop and use customer insightSelf-Awareness & Emotional Intelligence; Strong Planning and organizational skillsTeamwork capabilitiesAdvanced Experience in Office suite (Power Point, Excel, Word)Data analysis and interpretation  
Work Location Assignment: On Premise

EEO (Equal Employment Opportunity) & Employment Eligibility 

Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, or disability.

Marketing and Market Research