Marketing Coordinator
Insight Global
Job Description
We are seeking a creative and detail-oriented Marketing Coordinator to join our team. This role is pivotal in shaping how we communicate with both existing and prospective clients. You will be responsible for developing and executing marketing materials that highlight our services and success stories, with a strong emphasis on digital content creation.
Key Responsibilities
- Design and produce marketing collateral including brochures, flyers, presentations, and videos.
- Manage and grow our presence across social media platforms (LinkedIn, Instagram, Facebook, etc.).
- Collaborate with internal teams to develop client-focused campaigns that promote visa services.
- Create and maintain content calendars to ensure consistent messaging.
- Use AI tools (e.g., ChatGPT, Canva AI, Adobe Firefly) to generate and enhance marketing content.
- Analyze campaign performance and adjust strategies to improve engagement and conversion.
- Assist with website updates, blog posts, and email marketing initiatives.
- Support event planning and promotional efforts for webinars, info sessions, and client outreach.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.
Skills and Requirements
- Bachelor’s degree in Marketing, Communications, or related field.
- 1–3 years of experience in a marketing or content creation role.
- Strong writing, editing, and visual storytelling skills.
- Proficiency in design tools (e.g., Canva, Adobe Creative Suite).
- Experience using AI tools for content generation is a plus.
- Familiarity with immigration services or legal marketing is a bonus.
- Excellent organizational and time management skills.
- Ability to work independently and collaboratively in a fast-paced environment.
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