Marketing & Communication Manager
Air Swift
Designation
Marketing & Communication Manager
Department
Marketing
Reporting Manager
Country Manager
Location
Balakong, Selangor - Malaysia
Role Summary
The incumbent is responsible to define, improve, update and execute a marketing and communication plan dedicated to each of our business segment.
Role Responsibilities
1. Macro-economic &market Trend:
- Analyze Macro-eco of the country and provide relevant report
- Analyzing Megatrend and trend of our industry per segment in the country and
provide relevant report
- Industry segment Landscape Analysis (competitors /trend/evolution of trend)
Yearly marketing plan for each business segment which include
- Comprehensive list of Internal & external communication tools
- Pricing
- Comprehensive products roadmap launching and updates
- Comprehensive Event & Marketing Action roadmap
Pricing:
- Analyze pricing position of the industry and provide framework for price adaptation
2. Yearly budget processes and monthly marketing plan review
3. Coordinate and partner with existing stakeholder :
- Internal stakeholder :
Sales managers and team & Technical support
Finance & Operations teams
External Stakeholder
Customers
Event organizer
Relevant association & Influential body
4. Build competences on communication including digital communication :
- External communication
- Social media communication
- Website
- Customer experience
5. Additional responsibilities as and when instructed by the management.
EMS and OHSMS Responsibility: Understand, implement, and uphold Legrand's Environmental and Occupational Health and Safety Policies and Management Systems. Communicate and report environmental and occupational health & safety matters to the Superior / MR / EHS Officer. Know actions to be taken in any normal, abnormal, and emergency situations related to Legrand's environmental and health & safety situation. Attend, participate, and give support for activities related to environment and health & safety such as training, environmental and health & safety program, and audits. Understand the environmental and health & safety risks of their work and their responsibility to control and mitigate them. Conserve natural resources by conservation of water, energy, and paper. Maintain good environmental, health and safety (including housekeeping) aspects at own work area and ensure compliance with known standard Regulatory Laws and Acts of the Government and other requirements. Participate in the company's QMS, EMS and OHSMS activities as and when required. Role Requirements Bachelor’s degree in marketing, Communications, Journalism, or a related field Proven experience in marketing and communications roles, including campaign management and digital marketing Experience managing a team is preferred
The incumbent is responsible to define, improve, update and execute a marketing and communication plan dedicated to each of our business segment.
Role Responsibilities
1. Macro-economic &market Trend:
- Analyze Macro-eco of the country and provide relevant report
- Analyzing Megatrend and trend of our industry per segment in the country and
provide relevant report
- Industry segment Landscape Analysis (competitors /trend/evolution of trend)
Yearly marketing plan for each business segment which include
- Comprehensive list of Internal & external communication tools
- Pricing
- Comprehensive products roadmap launching and updates
- Comprehensive Event & Marketing Action roadmap
Pricing:
- Analyze pricing position of the industry and provide framework for price adaptation
2. Yearly budget processes and monthly marketing plan review
3. Coordinate and partner with existing stakeholder :
- Internal stakeholder :
Sales managers and team & Technical support
Finance & Operations teams
External Stakeholder
Customers
Event organizer
Relevant association & Influential body
4. Build competences on communication including digital communication :
- External communication
- Social media communication
- Website
- Customer experience
5. Additional responsibilities as and when instructed by the management.
EMS and OHSMS Responsibility: Understand, implement, and uphold Legrand's Environmental and Occupational Health and Safety Policies and Management Systems. Communicate and report environmental and occupational health & safety matters to the Superior / MR / EHS Officer. Know actions to be taken in any normal, abnormal, and emergency situations related to Legrand's environmental and health & safety situation. Attend, participate, and give support for activities related to environment and health & safety such as training, environmental and health & safety program, and audits. Understand the environmental and health & safety risks of their work and their responsibility to control and mitigate them. Conserve natural resources by conservation of water, energy, and paper. Maintain good environmental, health and safety (including housekeeping) aspects at own work area and ensure compliance with known standard Regulatory Laws and Acts of the Government and other requirements. Participate in the company's QMS, EMS and OHSMS activities as and when required. Role Requirements Bachelor’s degree in marketing, Communications, Journalism, or a related field Proven experience in marketing and communications roles, including campaign management and digital marketing Experience managing a team is preferred
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