A Marketing & Communication Manager is responsible for proposing, developing, and implementing marketing strategies to promote revenue growth, elevate brand visibility, and deliver outstanding guest service and financial profitability. This role combines strategic marketing leadership with hands-on communication expertise to ensure the hotel remains a beacon of innovation, quality, and hospitality.
What Will I Be Doing?
As a Marketing & Communication Manager, you will be responsible for performing the following tasks to the highest standards:
Marketing Strategy & Execution
Propose and implement hotel-specific marketing strategies, including maintaining and marketing websites, employing corporate brand marketing, and leveraging social media.Develop and execute the annual marketing plan (Marketing 360).Work with local partners and develop new partnerships to bring points of sale to life and offer new luxury experiences.Collaborate closely with Revenue Management to maximize the potential of key marketing strategies, including third-party websites.Monitor marketing trends, tools, and applications specific to the hotel industry and target markets.Measure and report the impact of marketing strategies.Generate and deliver monthly marketing analyses and updates to Sales and Revenue Management.
Sales Tools & Collateral
Develop sales tools for the sales team (print and digital media, customer gifts).Collaborate with hotel departments to create collateral materials and meet marketing needs.
Digital Marketing & CRM
Animate and manage the hotel’s social networks (Instagram, Facebook, LinkedIn).Update and optimize brand websites and partner sites, including SEO strategy.Manage CRM activities: animate the customer database (restaurants, gift vouchers) via targeted newsletters.
Communication & Public Relations
Define the annual PR strategy and communication axes in collaboration with the Press Agency (if applicable).Participate in writing press releases and press kits.Supervise photo shoots and filming.Welcome journalists and influencers, acting as brand and hotel ambassador.Organize press trips and media events.
What Are We Looking For?
Since being founded in 1919, Hilton has been a leader in the hospitality industry. Today, Hilton remains a beacon of innovation, quality, and success. This continued leadership is the result of our Team Members staying true to our Vision, Mission, and Values.
Successful candidates
Are proficiency in Office Pack, Canva, WordPress.Are fluency in English and French, both oral and written. Have knowledge of Adobe Suite (InDesign, Illustrator, Photoshop), InShot.Understand of the DTP Graphic Chain.Have strong writing skills and interpersonal communication.Have good presentation and mastery of hospitality codes.
What will it be like to work for Hilton?
Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision “to fill the earth with the light and warmth of hospitality” unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!