Join a mission-driven organization where your creativity and communication skills make a real difference. As our Marketing and Communications Specialist, you’ll play a key role in developing and executing marketing strategies that expand our reach, strengthen our brand, and engage our communities.
Hybrid Work Schedule - 3 days a week onsite in our Corporate Office in The Battery area, 2 days remote
What You’ll Do:
As a Marketing and Communications Specialist, you’ll support the planning, execution, and measurement of marketing and communication initiatives that advance the organization’s brand, business objectives, and community engagement. This role collaborates closely with internal teams and external partners to deliver creative, consistent, and impactful work across digital, print, events, and media channels.
Develop and implement marketing campaigns that align with organizational goals and brand guidelines.
Draft, edit, and proofread content for press releases, newsletters, websites, social media, and presentations.
Support media outreach efforts, including press releases and media list management.
Manage social media channels—plan content calendars, create posts, monitor engagement, and report performance.
Coordinate production of marketing materials (brochures, flyers, promotional items, digital ads).
Ensure brand consistency across all communications and marketing channels.
Track and analyze marketing metrics and recommend data-driven improvements.
Collaborate with sales, operations, clinical, and HR teams to align marketing efforts.
Contribute to campaign research, planning, and creative development.
Assist with basic graphic design using Adobe Creative Suite or Canva.
Provide project coordination and administrative support to the marketing team.
Other tasks as assigned About YouSpecialized Knowledge/Skills:
Strong proficiency in social media strategy and content developmentExcellent written and verbal communication skillsAbility to prioritize tasks, meet deadlines, and work independently and collaborativelyPositive attitude, attention to detail, and a willingness to learn
Education/Experience:
Bachelor’s degree in marketing, Communications, Public Relations, or related fieldExperience with Adobe Creative Suite (Photoshop, InDesign, Illustrator), Microsoft Office (Word, PowerPoint, Excel), Social Media Publishing platforms (e.g., Birdeye), and CanvaTraining/Equipment:
Must be proficient in Microsoft Office Suite to include Word, Excel, and PowerPoint in addition to Macintosh application softwareExperience with Social Media Publishing platforms (e.g., Birdeye), Project Management tools (e.g., Lytho), and Canva We OfferBenefits for All Associates (Full-Time & Per Diem):
Competitive Pay401(k) with Company MatchCareer Advancement OpportunitiesNational & Local Recognition ProgramsTeammate Assistance Fund
Additional Full-Time Benefits:
Medical, Dental, Vision InsuranceGenerous Paid Time Off + 7 Paid HolidaysWellness Programs (Telemedicine, Diabetes Management, Joint & Spine Concierge Care)Education Support & Tuition AssistanceCompany-paid Life & Long-Term Disability InsuranceVoluntary Benefits (Pet, Critical Illness, Accident, LTC) Legalese This is a safety-sensitive positionEmployee must meet minimum requirements to be eligible for benefitsWhere applicable, employee must meet state specific requirementsWe are proud to be an EEO employerWe maintain a drug-free workplaceLocation Gentiva Hospice Our Company
At Gentiva, it is our privilege to offer compassionate care in the comfort of wherever our patients call home. We are a national leader in hospice care, palliative care, home health care, and advanced illness management, with nearly 600 locations and thousands of dedicated clinicians across 38 states.
Our place is by the side of those who need us – from helping people recover from illness, injury, or surgery in the comfort of their homes to guiding patients and their families through the physical, emotional, and spiritual effects of a serious illness or terminal diagnosis.
Our nationwide reach is powered by a family of trusted brands that include:
Hospice care: Gentiva Hospice, Emerald Coast Hospice Care, Heartland Hospice, Hospice Plus, New Century Hospice, Regency SouthernCare, SouthernCare Hospice Services, SouthernCare New BeaconPalliative care: Empatia Palliative Care, Emerald Coast Palliative CareHome health care: Heartland Home HealthAdvanced illness management: Illumia Health
With corporate headquarters in Atlanta, Georgia, and providers delivering care across the U.S., we are proud to offer rewarding careers in a collaborative environment where inspiring achievements are recognized – and kindness is celebrated.
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