Hartford, CT, USA
8 days ago
Marketing and Advertising Account Executive
Sr Mktg Project Cons - MD08AE

We’re determined to make a difference and are proud to be an insurance company that goes well beyond coverages and policies. Working here means having every opportunity to achieve your goals – and to help others accomplish theirs, too. Join our team as we help shape the future.   

         

Marketing and Advertising Account Executive

This role will have a Hybrid work arrangement, with the expectation of working in the Hartford, CT office 3 days a week (Tuesday through Thursday).

In-house agencies and creative groups are growing in numbers around the country. At The Hartford, ours is no exception. We need an Account Executive to help support the creative work performed for our internal clients. Are you a person whose love of problem solving is only exceeded by your love of connecting with clients and building super strong relationships? Are you a believer in rock solid marketing and messaging strategies, and know what it takes to help define and shape them? Do you give the same level of effort to routine tactical work as you would the bigger picture thinking? This is your opportunity to give those passions and talents new purpose by applying them to meaningful work at The Hartford.

DESCRIPTION

Based in Hartford, Connecticut, as an Account Executive, you’ll be a member of the Brand & Creative Services team and work directly with our in-house integrated marketing groups of creative professionals delivering strategic, creative and effective marketing communications to business units at The Hartford. You’ll be responsible for facilitating all aspects of marketing communications projects and campaigns on behalf of assigned clients. You’ll combine outstanding project management skills, understanding of marketing strategy, knowledge of creative project workflow, and ability to build strong working relationships to enable the success of the clients and the integrated marketing teams.

At the heart of your mission is managing the relationship with internal clients.  You’ll deliver thoughtful strategic leadership while serving as catalyst for implementing and achieving the client’s tactical marketing programs. Work alongside business unit marketing leaders, creative experts, marketing colleagues and communications pros to shape and implement marketing communications initiatives to drive desired behaviors. The position reports to the Director of Account Services.

PRINCIPLE RESPONSIBILITIES

Delivering flawless client service by maintaining strong relationships with key decision makers and providing solutions that meet desired outcomesManage all aspects of campaign development and execution on behalf of assigned clients, ensuring work is produced on time, on budget and with accuracy, in keeping with desired strategiesAct as the day-to-day contact with clients, focused on flawless execution of one-off projects and integrated campaignsDevelop and maintain expertise specific to assigned clients and lines of businessRepresent the voice of the client in all project meetings and discussionsFoster an easy exchange of information and productive communication between teamsDevelop project briefs and facilitate kickoff meetings to effectively set projects in motionOversight of project workflow and deliverables ensuring work is successfully executed within prescribed specs and parametersIdentify and manage scope changes, working with the traffic and production team to manage their impact on the schedule and/or budget, communicating implications to clients and/or the project team, as neededMaintain details in our project management system, Workfront, to ensure project activity is up to dateEnsure final deliverables meet quality standards and expectations of both the creative team and the clientPrepare and share campaign performance and results reports with clientsProactively suggest areas of improvement specific to internal processes and project workflowWork with internal stakeholders to formulate timelines and budgets, prioritizing resources and deliverables across all projects

Qualifications             

Dynamic self-starter with an entrepreneurial spirit who inspires others.Effective building and fostering relationships and collaborating with othersDemonstrated excellence in managing multiple clients, partners & competing projectsGreat client management and interpersonal skillsHigh energy and well organizedStrong team and leadership skillsSelf-motivated and able to thrive in a fast paced, results-driven environmentNatural relationship builder, collaboratorCritical thinking and problem solving skillsExcellent verbal and written communication skillsKnowledge of latest industry, advertising and marketing trendsStrong understanding of the marketing and communications project life cycleCurious mindset, driven to learnExemplary interpersonal skillsWorkfront project management system experience a plus

Education: 4 year degree.

Knowledge/Experience: 3+ years of experience in account management role, preferably in an ad agency setting

The Hartford is proud of our achievements recognized with the following accolades to name a few:

Worlds most Ethical companies - 16 Time HonoreeBest places to work for DEI  Americas Most Just Companies 7 years in a row Fortune's 2024 List of Americas Most Innovative Companies 

Compensation

The listed annualized base pay range is primarily based on analysis of similar positions in the external market. Actual base pay could vary and may be above or below the listed range based on factors including but not limited to performance, proficiency and demonstration of competencies required for the role. The base pay is just one component of The Hartford’s total compensation package for employees. Other rewards may include short-term or annual bonuses, long-term incentives, and on-the-spot recognition. The annualized base pay range for this role is:

$73,200 - $109,800

Equal Opportunity Employer/Sex/Race/Color/Veterans/Disability/Sexual Orientation/Gender Identity or Expression/Religion/Age

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