Job Summary
India is a top strategic growth market for HP, playing a critical role in the company’s global expansion, innovation leadership, and future of work strategy. The Market Communications Lead for India will be responsible for shaping and executing an integrated communications strategy that accelerates business growth, elevates HP’s leadership position, and amplifies the company’s impact across one of the world’s most dynamic and influential markets.
Reporting to the VP of Global Communications & Storytelling/Corporate Affairs, this role will lead thought leadership, corporate and product storytelling, media strategy, content creation, and agency management across India. Serving as a trusted advisor to the SVP & Managing Director and country leadership team, the Market Communications Lead will drive local initiatives, localize global narratives, campaigns, and activations to reflect local market priorities, cultural nuance, and business objectives—while maintaining strong alignment with HP’s global strategy.
Key Responsibilities
Lead earned, paid, shared, and owned media strategy across India, managing agency partners, budget, and two internal resources.In partnership with Marketing, define and execute an integrated communications plan aligned to market priorities, strategic narratives, new product introductions, and key campaigns.Serve as a trusted communications partner and counselor to India market leadership.Drive an integrated executive thought leadership program across earned, owned and social for the local SVP & Managing Director.Localize and execute global communications strategy to support India’s role as a priority growth market.Own communications strategy, execution, and performance measurement (reach, engagement, and impact).Lead local crisis communications and external response efforts.Participate in Market Management staff meetings to ensure alignment with country business plans.
Desired Skills & Experience
Impact & Scope
• Impacts large functions and leads projects requiring knowledge of multiple disciplines or areas of HP.
Complexity
• Uses managerial concepts and company objectives to resolve highly complex issues in creative and effective ways. May achieve goals through subordinate supervisors.
Disclaimer
• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.