About WPP Media  WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.  WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com  At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:  Be Extraordinary by Leading Collectively to Inspire transformational Creativity.  Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.  Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.  About Mindshare: A Leading WPP Media Brand, Mindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.   Role Summary and Impact :  Reporting of the role3 best things about the job:Get to work in a truly integrated team handling 360 aspects for a brandWill work closely with the leading publishers such as Google & FacebookWill be exposed to ProgrammaticIn this role, your goals will be:In three months:Understood the complete biddable media scenario on client’s business, e.g. Search, Facebook, etc.Handled day to day tasks / requirement effectivelyIn six months:Optimized implementation in all biddable media platformsRecommended and implemented best practiceExplored and executed an innovation in one of the biddable media platformsIn 12 months:Exceed client expectations in terms of biddable media implementationCreate a road-map for the next year.What your day job looks like at GroupM:Analyze, track and optimize on an ongoing basis effective benchmarks for measuring the campaigns performance including keyword/placement bids, account daily/monthly budget caps, impression share, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance.Communicate with internal stake holders on project development, timelines, and results. Work closely with the other team members to meet goals.Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data availableClient communication, prioritizing work for the team and ensuring the recommendations and optimization on the account is designed to meet client KPIsStay ahead of the competition by analyzing, keeping pace and regularly documenting search engine and PPC industry trends across web and mobile platforms, and adopting new/best practices on an ongoing basis.What you’ll bring:Expertise in Google analyticsThrough understanding of Google AdWordsUnderstanding of Bid Management ToolsNumber CrunchingUnderstanding of ProgrammaticMinimum qualifications:Relevant experience of 2-3 years in search marketing roles Life at WPP Media & Benefits  Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.   WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.  
  
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.  Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.  While we appreciate all applications received, only those candidates selected for an interview will be contacted.