Position Summary
Headquartered in Englewood Cliffs, N.J., Samsung Electronics America, Inc. (SEA), the U.S. Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. For more than four decades, Samsung has driven innovation, economic growth and workforce opportunity across the United States—investing over $100 billion and employing more than 20,000 people nationwide. By integrating our large portfolio of products, services and AI technology, we’re creating smarter, sustainable and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd. To learn more, visit Samsung.com. For the latest news, visit news.samsung.com/us.The SEA Investment Strategy & Ops team uses data-driven insights and analysis, industry best practices, and strategic planning to develop new product and solution concepts to sell out in retail. Bringing new ideas and innovations to market, we work directly with key groups within SEA and external channel partners to get Samsung products into users’ hands.
The Manager, MDF Management & Strategy will lead division-level marketing budget management, and influence financial strategy with ROI-based prioritization and recommendations. This role will work closely cross-organizationally across all teams at SEA, particularly with product management, marketing, sales, and internal business planning teams.
Role and Responsibilities
Analyze and evaluate marketing programs and develop & recommend improvements by team based on product growth plan, profit and ROI/KPI analysis, historical performance data, and company strategic initiativesWork with cross-functional teams to plan marketing and promotion spend allocation to validate ROI and alignment with company and strategic goalsInstitute improvements for MDF management across the organization, including data housing, communication, and variance managementCommunicates process changes for MDF management, guidance from leadership and Suwon Office with SEA overall MDF % and communicates MDF budget amount to each teamLead the target plan meetings with MDF stakeholders to ensure the programs are align to company’s goalsConsolidate bottoms-up MDF forecasts for both monthly target planning and annual management planning by account by categoryCreate and allocate overall SEA MX MDF budget, provides team and category budget recommendations to review final forecast with MDF management and product managementAnalyze historical marketing programs performance to identify areas of improvement and innovationPrepare and deliver regular data-driven insights of marketing programs to the internal stakeholdersManage and publish daily, bi-weekly, and monthly MDF reporting, budget status, forecast accuracy, financial metrics by category, and channel spend analysisAnalyze strategic initiative programs based on profit and ROI analysis and provide recommendations to leadershipSkills and Qualifications
Bachelor’s degree in Marketing, Finance, Business, Accounting, or related field and 6+ of progressive experienceVery strong business analytical skills, financial acumen, budget management know-how requiredA proven self-starter and a highly motivated individual with a strong ability to aggregate and consolidate from disparate data sources not readily available or storedExperience with managing and tracking budgetExperience with developing financial and operational analysis and presenting information to managementStrong financial and general accounting knowledgeStrong PowerPoint skills, familiarity with SAP or other ERP systemsPreferred Qualifications
Bilingual (English, Korean)Strong Excel skillsBackground in marketing finance or marketing with FP&A experience#LI-HM1
Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/
Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/
Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.
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