Company

Cox Communications, Inc.

Job Family Group

Marketing

Job Profile

Manager, Channel Marketing

Management Level

Manager - People Leader

Flexible Work Option

Can work remotely anywhere in the specified country

Travel %

Yes, 25% of the time

Work Shift

Day

Compensation

Compensation includes a base salary of $99,000.00 - $165,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.

Job Description

At RapidScale, exceptional technology is powered by exceptional people. As a growing leader in secure, reliable managed cloud solutions, we help SMBs and enterprises alike simplify IT and unleash innovation. With a broad portfolio spanning AWS, Azure and Google to a full set of Private Cloud and Cybersecurity solutions, RapidScale helps companies turn technology into their biggest competitive advantage.  As part of the Cox family of companies, we offer best-in-class benefits, a commitment to work-life balance, and an award-winning workplace experience. 

RapidScale is seeking a Manager of Alliance Marketing to drive strategic co-marketing initiatives with Amazon Web Services (AWS). In this highly visible role, you will lead the planning and execution of joint campaigns, digital demand generation, and sales enablement programs that increase market visibility and accelerate partner-influenced pipeline.

You will work closely with AWS marketing stakeholders, internal marketing teams, and RapidScale’s sales and alliances leadership to activate high-impact initiatives that position RapidScale as a preferred partner within the AWS ecosystem.

What You’ll Do:
• Serve as the primary marketing lead for AWS, driving joint go-to-market strategy and execution in alignment with shared growth objectives
• Develop integrated co-marketing plans with AWS—including digital campaigns, ABM, thought leadership, co-branded content, and field enablement programs
• Lead demand generation initiatives that engage AWS field sellers, expand brand awareness, and generate qualified pipeline for RapidScale’s cloud services
• Collaborate with AWS partner marketing, Sales, Alliance, and DG teams to align messaging and program activation across both organizations
• Manage AWS MDF and co-op marketing investments, from proposal through execution and ROI analysis
• Build and maintain a campaign & events roadmap tied to AWS priorities and RapidScale's sales plays, ensuring alignment with marketing calendars and revenue targets
• Partner with internal content, design, and product marketing teams to create campaign assets that position RapidScale's capabilities in the AWS ecosystem
• Monitor and report on key performance indicators, including partner-sourced and partner-influenced pipeline, program engagement, and campaign ROI
• Leverage customer personas, industry research, and AWS insights to continuously optimize campaign relevance and targeting
• Ensure brand and messaging consistency across all AWS-related initiatives, platforms, and partner-facing properties

Qualifications:
 

Bachelor's degree in marketing, communications, business, or a related discipline and 6 or more years of relevant experience in B2B technology marketing

OR a master’s degree and 4 or more years of experience

OR 10 or more years of related experience without a degree

Minimum 2 years of experience in partner or alliance marketing, preferably within a hyperscaler ecosystem

Deep familiarity with AWS partner marketing programs, including Amazon Partner Network, co-op campaigns, and MDF management

Proven ability to develop and execute integrated marketing campaigns that drive demand and influence pipeline

Strong writing and messaging skills with experience producing co-branded content and sales enablement tools

Data-driven with a strong understanding of Salesforce, marketing analytics, and attribution modeling

Comfortable presenting program results to leadership and managing cross-functional stakeholder alignment

Preferred Qualifications:
• Experience working with AWS field sales or co-sell teams
• Prior experience in cloud services, managed services, or enterprise IT
• Knowledge of ABM tools and enterprise demand generation platforms

Benefits

The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company’s needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.

About Us

Cox Communications is all about creating moments of real human connection; and for employees, that’s true both in the workplace and in the problems we solve for customers. From building advertising solutions to unleashing IoT technologies to creating an exceptional experience for customers in our retail locations and online, we’re creating a world that is smarter and more connected. Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page. Cox is an Equal Employment Opportunity employer – All qualified applicants/employees will receive consideration for employment without regard to that individual’s age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship.

Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.

 

In California and Washington, we will consider non-driving candidates who use alternate means of transportation in accordance with applicable law.
 Application Deadline: 08/06/2025