The Manager, Research & Insights will play an integral role in Asurion’s implementation of a consumer-focused strategy designed to answer business questions and identify opportunities. The role will be responsible for providing data-driven insights to enable consumer understanding that guides innovation and strategy across the organization for a designated category. He/She will assist in the management of internal and external partners to execute research that uncovers consumers’ needs and gaps and generate meaningful insights which complete our consumer narratives. The Manager will coordinate with cross-functional teams (Product, Sales, Growth, Operations, CX) and other key functions within Marketing.

The best candidate for the role will have a passion for insight generation combined with the ability to capture and synthesize data and customer insights then package it to present to partners with recommendations. The candidate must be collaborative and able to work on simultaneous initiatives, prioritizing time and resources to meet deadlines with top-notch project management skills. This position will be required to communicate insights and data to successfully guide stakeholders to act upon those ideas. The candidate should have strong data analysis and insights skills, be daring to experiment with AI agents and AI-forward tools, be adept at report development, and comfortable presenting and responding to questions on the research.

Essential Duties & Responsibilities:

Research Project Management: Under supervisor’s direction, manage key aspects of research projects for a designated category: writing research objectives, seeking out methodology options, managing design and scope of research, synthesizing with other data sources, sharing with internal stakeholdersInsights Development: Mine data for insights and trends, translate research findings into clear and actionable recommendations through compelling analysis, storytelling, and presentationsAnalytical: Experience managing complex data sets and applying appropriate descriptive and predictive statistical analyses. Some experience using quantitative data analysis tools is preferred. Synthesize: Develop written and verbal syntheses and analyses using internal (e.g., consumer, competitive, market, CX, segmentation, and social) and syndicated sources to provide fact-based points of view on key business and strategic prioritiesCollaborate: Effectively partner with cross-functional teams, experience using research to support business development, client management, and new product development initiativesSupplier Management: Along with senior team members, build relationships with and manage research suppliers to maximize value and complete projects within time and budget

Key Behaviors:

Consumer-obsessed: A naturally curious mind with a passion for identifying customer needs and helping to inform the creation of best-in-class solutions to meet real consumer needs. You demonstrate curiosity to distinguish the insights that matter mostConsultative: Provide cross-functional teams with consumer insight leadership, acting as knowledge consultant on consumer-related issues and opportunities, putting forth a point of view that demonstrates thought leadershipData-driven and innovative: Embrace continuous improvement utilizing diverse research approaches, exploring methodologies and analytics processesStrategic: Must be a strategic thinker, with an eye on big picture research and implicationsStoryteller: Experience with communicating key insights in a simple and compelling way to influence actionRelationship-builder: Team oriented, collaborative, and a passionate consumer advocate who articulates her/his perspective while maintaining flexibility to incorporate others point of views

Qualifications and Attributes:

Education: B.S. in marketing, business administration, psychology, social sciences, or a related disciplineConsumer insights: 5+ years of professional experience in consumer insights / marketing research roles leveraging innovative quantitative and qualitative research methodologies to inform product marketing (e.g., A&U, innovation, concept testing, product development, segmentation, consumer journey, etc.).Experience: Advanced Excel skills required, PowerPoint proficiency, experience using cross-tab software, adept at managing data sets and applying analyses.  Experience with survey platforms, AI agents, knowledge management platforms, consumer survey databases, and data visualization tools.