At The Coca-Cola Company, we believe media excellence is a key driver of brand growth and consumer connection. Our mission is simple yet powerful: refresh the world and make a difference. We are seeking a Manager, Media & Retail Media - Market to support the planning, execution, and day‑to‑day management of media and retail media activities across brands and campaigns. This role is hands‑on and execution‑focused, ensuring media plans are delivered with quality, speed, and rigor across traditional, digital, and retail media channels. The ideal candidate is a strong executor with solid media fundamentals, a passion for data‑driven optimization, and the ability to collaborate effectively across teams and partners. What You'll Do for UsMedia Planning & ExecutionSupport development and execution of integrated media plans across digital, social, ecommerce, and retail media channels. Coordinate with agencies to ensure media plans are implemented accurately and on time. Support retail media activations in partnership with customers, bottlers, and commercial teams. Ensure alignment between media plans and brand, category, and campaign objectives. Investment Tracking & Governance SupportSupport media investment control processes, including buying orders, budget tracking, and invoice management. Track planned vs. actual spend and flag risks, gaps, or optimization opportunities. Ensure adherence to media governance standards and processes. Performance Monitoring & OptimizationMonitor media performance metrics including reach, frequency, productivity, and execution quality. Support reporting, analysis, and optimization recommendations based on performance data. Assist in implementing test‑and‑learn initiatives and performance improvements. Cross‑Functional CollaborationPartner with Brand, IMX, Analytics, and Commercial teams to support effective media execution. Coordinate with LATAM and Global IMX teams to support alignment with global standards. Support clear communication and documentation across stakeholders. Requirements & QualificationsBachelor's degree required. 5-7+ years of experience in media planning, buying, or execution roles. Solid understanding of digital media, ecommerce, and retail media. Experience working with media agencies and cross‑functional teams. Strong analytical, organizational, and communication skills. Ability to manage multiple priorities in fast‑paced environments. What We'll Do for YouExecutional Growth: Build strong expertise across media and retail media execution. Learning & Exposure: Work closely with Senior Managers, Directors, and agency partners. Iconic Brands: Contribute to growth of world‑class brands. Career Development: Opportunity to grow into Senior Manager roles over time. Purpose‑Driven Work: Be part of a company committed to responsible, high‑impact media investment. Skills:Agency Management; Brand Marketing; Creative Strategies; Cross-Functional Teamwork; Content Creation; Marketing StrategiesAnnual Incentive Reference Value Percentage:15Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.