**Essential Duties and Responsibilities:** + Supports client relations and overall management of assigned business units, remaining both proactive in delivering added value to clients and responsive to meeting needs. + Accountable for developing and building client relationships at all levels for the department. + Meets with wide range of individuals and business units throughout company to promote the strategic services of the Marketing Department. + Researches strategic concepts and develops programs – in essence, serving as strategic business partner to assigned major accounts. + Develops audience segments and implements data-driven marketing strategies, establishing and tracking key performance indicators (KPIs) to measure effectiveness, optimize campaigns, and drive client business objectives. + Develops deep understanding of clients’ businesses and industries, staying abreast of key market trends and competitor activity, and leverages these insights to provide strategic recommendations that drive growth and differentiation. + Interprets market research data and makes actionable business decisions. + Provides recommendations to clients on brand and business objectives. + Develops and monitors tactical initiatives that support clients’ objectives and strategies. + Establishes, administers and monitors timelines and budgets for clients at the account level. + Manages day-to-day account activities including contacting clients, monitoring daily workflow and overseeing projects. + Works with sub-department managers and traffic management specialists to oversee production by managing cross-functional teams for projects and day-to-day partner success. + Coordinates creative elements of tactical initiatives and, together with creative team, present concepts to department’s clients. + Writes sales materials – creating original concept, drafting, editing and proofing content. + Performs human resource management activities, including identifying performance problems and approving recommendations for remedial action; evaluating performance; and interviewing and selecting staff. + Plans, assigns, monitors, reviews, evaluates and leads the work of assigned staff. + Coaches and mentors staff and identify training needs and create development plans. + Performs other duties and responsibilities as assigned. **Advanced Knowledge of:** + Marketing process and overall business knowledge sufficient to develop marketing strategies within the organization on inter-departmental, corporate, business-to-business, and/or client levels. + Industry trends with the ability to determine and convey their potential impact upon various clients. + Creative production processes. **Skill in:** + Organizational, planning and time management skills – as well as a “roll up the sleeves” mentality – sufficient to independently oversee multiple projects from start to completion. + Excellent written and oral communication skills, as well as strong interpersonal skills. + Proven negotiation, conflict resolution and relationship management skills + Operating standard office equipment and using required software applications. **Ability to:** + Interact with management at all levels. + Lead a team, utilizing management competencies and leadership skills. + Work with a wide range of constituencies in a decision-making framework. + Work in a client-focused and team-based environment. + Be a creative thinker and have an entrepreneurial mindset. + Work in a dynamic, growing environment.