Develop, plan and implement regional product communications activities, including the strategic planning and implementation of major new product launches and central vehicle programs to maintain momentum. Primary focus is on vehicles that span multiple markets. Together with ASEAN Communications & IMG Product Communications Director, serve as the IMG Communications team member that interfaces with the brand / product marketing and communications managers in the region on all key product activities. Develop launch strategies that are aligned with marketing, as well as key messages and event plans to support key product activities in the region – including motorsport Work with key agencies and service providers to ensure well-aligned, high-quality assets and proper distribution plans Contribute to internal communications on product announcements. Support development of messaging and QAs to provide to markets.  Support ASEAN Communications & IMG Product Communications Director in back-office management of central IMG Comms team, including budget, offsite events (across region), certain supplier relationships and PO’s, and governance requirements.