Join our dynamic and thriving footwear company as a Manager, Brand Marketing in St. Louis, MO where you'll have the opportunity to make an impact and shape the future of our renowned brands. If you have a passion for fashion, eager to learn and have an eye for detail, this is the perfect role for you! As a member of our team, you'll be part of a company that values results, caring and learning.

 

 

What will you be doing?

Lead: Lead marketing efforts as the Brand Marketing Manager while: Developing and implementing strategic marketing proposals Managing relationships with marketing, product and sales partners Managing the execution of each program through creative review, vendor proofs and analytical recaps Managing brand marketing and co-op budget Manage: Manage the development and execution of marketing plans by: Crafting the seasonal campaign brief, which sets the overarching communication and messaging for the season Working with merchant partners to determine omni-channel promotions Developing and presenting promotional and campaign briefs for marketing stakeholders, ensuring a customer-first, omni-channel approach Ensuring the execution of all marketing tactics align with overall brand strategy Managing PR agency partner and execution plans Providing leadership of the cross-functional project team tasked with developing and finalizing all the key elements needed to successfully achieve the overall marketing objectives Team collaboration: Work closely with creative, media, CRM and eCommerce teams to ensure our brand messaging and strategy are cohesive across all touchpoints Coach: Provide on-going coaching and performance feedback of direct reports toward achievement of individual goals Drive brand results: Develop the marketing promotional plans working closely with the merchants, analytics and finance to ensure we’re meeting sales and profit goals. Coordinate annual marketing planning of promotions and brand initiatives to ensure company goals are achieved

 

 

Perks you will enjoy!

 

Our Shoe Discounts: No matter your style, we’ve got your perfect fit covered with a 30% Associate Discount across Famous Footwear and Caleres brands Benefits that Start Day One: To learn more details about our total rewards including health benefits and PTO, visit yourcaleres.com Get Paid When You Want: Access your money as you earn it and request your earnings before payday Mental Wellness: Your mental health is important to us, and we offer free, 24/7 confidential support and resources through CompPsych EAP for eligible associates Relaxed Dress Code: At Caleres, we believe that the right shoes can take you anywhere, and your authentic self is always in style. Feel free to leave your professional attire in the back of your closet! Site Perks: Full access to our onsite gym, Starbucks, Grab and Go Market, and free parking located in the convenient area of downtown Clayton, MO 

 

 

Qualifications that make you the perfect fit!

Marketing/Business degree strongly preferred Previous experience (5+ years) as a Marketing Manager or Account Manager preferred. Must be: Consumer focused A High Performer Detail Oriented Able to multitask Fast Paced Retail experience a plus Proficient in Excel, Word, PowerPoint, Outlook