Position Summary
The Maintenance Communications Specialist manages all corporate maintenance communications activities including publications/newsletters, email, associate communications, intranet pages, PowerPoint presentations, and leadership messages. This role develops and implements communication strategies that enhance organizational effectiveness and ensure timely, accurate information flow across internal, organizational, field, customer, supplier, and media channels. Maintain current knowledge of emerging communication technologies and industry best practices by continuously researching, evaluating, and implementing innovative digital communication tools, platforms, and methodologies to enhance maintenance message delivery, engagement, and operational effectiveness across field and corporate teams.
Key Responsibilities
Develop and implement a comprehensive strategy for Corporate Maintenance Communications across internal, organizational, field, customer, supplier, and media channels. Partner with technical Subject Matter Experts (SMEs) to translate complex maintenance procedures and practices into field-appropriate communications Coordinate content creation workflow from initial input through review and publication Ensure messaging meets the specific needs of field personnel and management audiences Maintain consistency and quality standards across all maintenance-related communications Facilitate knowledge transfer between technical experts and field operations teams Manage day-to-day communications activities including communication plans for major Maintenance initiatives, prioritization of all communications, and editing and publishing of content through appropriate delivery channels. Oversee content management and posting of maintenance materials on the intranet homepage and other virtual channels to ensure accessibility and relevance. Collaborate with management to create PowerPoint presentations for VIP tours and supplier meetings. Design, populate, and maintain shift huddle materials and screen presentations for field operations Produce and distribute monthly and quarterly newsletters such as MTB and the monthly Maintenance Newsletter with attention to timeliness and thoroughness. Develop, document, and maintain comprehensive standard operating procedures (SOPs) for all maintenance communication functions, ensuring processes are clearly defined, consistently followed, and regularly updated to reflect evolving business needs and best practices. Maintain current knowledge of emerging communication technologies and industry best practices by continuously researching, evaluating, and implementing innovative digital communication tools, platforms, and methodologies to enhance maintenance message delivery, engagement, and operational effectiveness across field and corporate teams.Qualifications
Bachelor's degree preferredMinimum 2 years of experience in communicationsPractical/Technical Skills:
Technical writing skills with ability to translate complex maintenance procedures and technical subject matter into clear, field-appropriate communications Strong writing skills for printed and virtual collateral and proposal/presentation developmentProficiency in PowerPoint design and presentation developmentGraphic design skills or experience with visual communication toolsKnowledge of AP style guidelinesStrong attention to detail and commitment to accuracyProfessional Skills:
Excellent interpersonal skillsAbility to work with and present to senior managementAbility to communicate effectively with multi-generational audiences in the workplaceSuccess Metrics
Communication scores on quality and growth surveysInternal customer feedback from meetings and presentationsEfficiency of communication delivery and controlled email trafficFeedback from organization and field operationsTimeliness and thoroughness of newsletter productionPenske is an Equal Opportunity Employer