Role Purpose This role goes beyond execution of retail strategies at Key Door / Hub Door level. It is responsible for business judgment, problem definition, and medium-to-long-term optimization design. Through data insight, store diagnostics, and cross-functional collaboration, the role drives sustainable retail performance and develops into a future-ready retail leader with successor potential. Key Responsibilities 1. Retail Judgment & Business Optimization • Analyze Key Door retail performance aligned with overall retail and channel strategy. • Integrate sales and operational data with on-site observations to define problems and prioritize actions. • Design differentiated retail optimization approaches based on client and store typology. • Lead or co-lead medium to high complexity retail optimization initiatives with accountability for results. 2. Store Diagnostics & Consumer Experience • Conduct systematic store diagnostics across merchandising, flow, service process, and staffing. • Evaluate key consumer touchpoints and identify experience improvement opportunities. • Review effectiveness of retail actions and continuously refine approaches. 3. Methodology & Capability Building • Build and refine scalable retail analysis frameworks, judgment models, and tools. • Enable partners and internal teams through project collaboration and professional influence. • Share insights and gradually take on broader and more complex responsibilities. 4. Cross-functional Collaboration • Partner closely with Sales, Merchandising, Marketing, Planning, and Finance to align decisions. • Translate frontline insights into actionable inputs for product, marketing, and channel strategies. • Navigate complexity and drive alignment through sound business judgment. Qualifications • Bachelor’s degree or above; retail, business, or related fields preferred. • 5+ years of retail or relevant experience with both store operations and analytical exposure. • Strong business judgment and structured thinking capability. • Ability to integrate data, on-site insights, and commercial logic into clear recommendations. • Strong communication and influencing skills in matrix environments. • Proficiency in Excel and PowerPoint. • Proficient in both Chinese and English. NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, protected veteran status, or disability. NIKE is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call +1 503-671-4156 and let us know the nature of your request, your location and your contact information.