Lead, Account Marketing Outdoor Specialty Retailer NA
Nike
**ABOUT THE TEAM**
The North America Account Marketing Team works with our wholesale partners to strengthen Nike’s brand presence and community impact. We exist to serve the athlete and our partners by landing innovation and key brand and commercial moments that unlock growth.
**WHO WE ARE LOOKING FOR**
We are seeking consumer-obsessed Account Marketing leader to drive our Outdoor Specialty offense in North America, with a focus on ACG.
You are a strategic marketer and business leader with deep knowledge of the Outdoor Specialty landscape, including specialty retail, trail communities, and key moments in the outdoor calendar. You bring a strong brand vision, full funnel marketing expertise, and the ability to lead across a matrixed organization.
This role reports to the NA Sport Specialty Account Director and is responsible for growing the brand and business in Outdoor Specialty while building authentic connections with outdoor athletes and communities.
**WHAT YOU WILL WORK ON**
You will define and lead Nike’s Outdoor Specialty vision and strategy, delivering annual and seasonal plans aligned to brand and business priorities while elevating ACG in the marketplace.
Key Responsibilities include:
+ Lead the annual Outdoor Specialty Account Marketing plan
+ Drive seasonal campaigns and product launches across retail, digital, and community activations
+ Elevate athlete and brand storytelling within partner programming
+ Identify integrated brand and business growth opportunities
+ Manage asset development, execution, budgets, and performance tracking
**WHO YOU WILL WORK WITH**
In this role, you will operate within the broad North America Account Marketing – Sport Specialty ecosystem and will partner closely with:
+ Retail Experience / Visual Merchandising / Retail Brand
+ ACG Brand & Business Partners
+ Brand Creative & Agency Partners
+ Merch / Sales / MSC / Operations
+ Production Vendors and Installers
+ Finance / Sourcing / Procurement
+ Specialty Retail Partners
**WHAT YOU BRING**
+ 8-10+ years in brand or account marketing
+ Strong understanding of the Outdoor Specialty marketplace
+ Deep knowledge of brand and digital marketing channels
+ Passion for the outdoor ecosystem and ACG
+ Proven ability to lead cross functional teams and influence stakeholders
+ Strong financial acumen and experience managing budgets
+ Exceptional communication skills
+ Bachelor’s degree in business, Marketing, or related field preferred, or equivalent combination of education and experience.
We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form (https://app.smartsheet.com/b/form/5153e46a93f4460db48eb9e611386685) .
NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, protected veteran status, or disability. NIKE is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the employment process, please call +1 503-671-4156 and let us know the nature of your request, your location and your contact information.
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