KAM Specialty Care - Oncology & GI (Northern Greece)
Takeda Pharmaceuticals
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**Job Description**
**OBJECTIVES:**
+ Responsible for maximising utilisation and patient outcomes of the Takeda offering (portfolio of pharmaceutical products and services) in designated territories/accounts
+ Drive account stakeholder relationships; develop and monitor long-term relationships between Takeda, the account and its key stakeholders
+ Responsible for driving and achieving the business objectives within the allocated budget
**ACCOUNTABILITIES:**
**Account Management**
+ Understand the account situation, challenges and needs
+ Formulate comprehensive, robust and insight-driven key account plans
+ Deliver on agreed objectives and tactics within the key accounts in order to driveTakeda performance
+ Ensure account plans, objectives and KPIs are transparent to the whole account team and senior leaders (captured in SMILE CRM)
+ Manage the account plan execution according to agreed timelines and budget
+ Conduct market surveillance and communicate in-field intelligence on customer insights, external stakeholder activities and trends to key internal stakeholders(including commercial, medical, market access, CEE)
+ Support and collaborate with Market Access partners to gain product access to local formularies and/or protocols within own accounts.
+ In coordination with supply chain, ensure Takeda product(s) is/are available at account level
+ Operate in a manner that is always in line with compliance and legal requirements and according to the marketing and sales strategies.
+ Act as an ambassador of the Takeda brand, its vision and values
**Stakeholder Engagement**
+ Develop long-term relationships between Takeda and key strategic accounts andtheir stakeholders
+ Identify key external stakeholders and develop deep understanding of their needs, collaborating on initiatives and co-creating mutually beneficial solutions that will add value to them and the patients
+ Drive the implementation of the innovative offerings with key stakeholders and help differentiate Takeda from its competitors
+ Support and advise Healthcare professionals on the correct use of Takeda product and services portfolio
+ Demonstrate understanding of policy and healthcare environment
+ Inclusion of NGCE (Next Generation Customer Engagement) i.e Omnichannel Customer Engagement (OCE) & Data & Insights capabilities as a two-fold item:
+ Successful implementation of OCE activities described in the Brand Plans.
+ Mapping of stakeholders needs & preferences to wisely execute interactions in an omni-directional way, maximizing efficiency and engagement.
+ Analyse data both own data as well as territory/ account data to make valuable insights & form decisions that will drive performance
**Cross-Functional Team Leadership**
+ Proactively coordinate collaboration with marketing, medical, market access, DD&T (and other internal stakeholders) to ensure alignment in objectives and activities with accounts and external stakeholders.
+ Monitor the account plan progress and hold collaborators, and self, accountable as agreed
+ Lead the core account team meetings and present account plans and progress at relevant local meetings to the management
+ Identify and address any collaboration misalignments
+ Lead planning and executing activities in a Value-based Key Account Management (VB-KAM) approach, by providing holistic solutions to stakeholders.
**Operational Excellence**
+ Prioritize and manage accounts within assigned territory by assessing appropriate business opportunities through contacts with key decision-makers and important local stakeholders
+ Systematically analyze success of plans (e.g. sales, market developments, competitors) and propose mitigating actions as needed.Use learnings to further improve planning and execution
+ Make changes as needed based on new business opportunities and changes in the market place to achieve financial objectives. Operating effectively out of comfort zone
+ Actively collaborate with Field Excellence Lead, review needs, KPI’s, set goals & follow recommendations to drive operational excellence
**EDUCATION, BEHAVIOURAL COMPETENCIES AND SKILLS:**
**Critical Skills and Competencies**
+ Strategic Approach: Balances between the long-term vision while driving the short-term goals
+ Collaboration: Establishes productive relationships and partners with others across the organization to ensure common understanding of objectives and achieve shared goals
+ Drive for Results: Holds self and others accountable for delivering on commitments that align with our short- and long-term goals, never forgetting the end result is to help patients through innovation in medicine
+ Engage Others- Communicate with Impact: Motivates and influences others to gain support for ideas, strategies and actions in service to providing superior pharmaceutical products to patients; provides appropriate background so that messages are meaningful with audiences
+ Customer & Patient centricity: Focuses on customer satisfaction and delivers a quality service or product to the agreed standards; understands the unmet needs of the patients
+ Curiosity and eagerness to learn, improve and develop capabilities
+ Managing multiple tasks at the same time with a good sense for urgency and prioritization without compromising the quality of work
+ Strong selling skills: Ability to persuasively promote brands and differentiate from competition)
+ Product knowledge: Understand and effectively communicate benefit of products to HCPs (i.e., indications, product profile)
+ Clinical data: Eagerness to learn, understand new clinical data and initiate discussion with HCPs
+ Be expert in multiple disease areas with a good understand of scientific data of own product and competition
+ Ability to present key highlights of a scientific articles, deliver commercial/ promotional presentations to HCP’s in key accounts/ group meetings etc
+ Develops and leads integrated account plans with clear OCE tactics and KPI’s aligned to the OCE brand strategy
+ Digital sales capabilities: Use digital technologies and channels to generate new customer leads, maintain customer relationships, and close sales
+ Demonstrates a comprehensive understanding of Omni Channel Engagement, including all the available channels and how they are integrated into the customer journey
+ Executes customer journeys utilizing a mix of channels appropriate to HCP segments
+ Data driven mindset: Collect meaningful data during customer interactions, extract and share insights and take decisions based on it
+ Routinely collects and enters qualitative and quantitative data and insights from face to face and virtual customer interactions into CRM/Veeva to increase understanding of HCPs
+ Leverages insights (e.g., From CRM, Power BI, CXM, AI) to make data driven decisions eg on how to allocate own time for F2F visits best and plan and steer activity
+ Digital competency & fluency: Proactively integrate and drive the use of digital technologies and solutions wherever possible to create business impact and foster a more personalized and engaging customer experience
+ Demonstrates understanding and application of the engagement technology ecosystem and how each helps to improve and add value to the customer experience (e.g., Approved emails, Takeda ID and Takeda Connect)
+ Understands customer channel and communication preferences to create a personalized customer experience (uses right content, right channel, right time)
+ Consistently applies legal and compliance framework in OCE e.g., GDPR, consent management
**Experience and Education**
+ Bachelor Degree (preferred)
+ Minimum of 5 years of industry experience with _at least 3 years_ within a hospital and/or specialty care environment
+ Experience in managing customer relationships across the full spectrum of customer types in healthcare industry.
+ Account management experience required.
+ Therapy and Product area knowledge (preferred)
+ Healthcare environment knowledge
+ Strong English skills (preferred)
**Locations**
GRC - Greece Remote
**Worker Type**
Employee
**Worker Sub-Type**
Regular
**Time Type**
Full time
\#LI-Remote
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