ROLE SUMMARY

This role will lead the India IIS team delivering high quality and impactful strategic business decision support to business leaders in India. This person will lead performance measurement, inform investment decisions, and guide inline and launch strategies for priority brands/portfolios. Also accountable for the design and execution of analytics and insights plans and delivering actionable insights that result in direct business impact.  This person must be a deep market expert, capable business analyst, agile project manager, and proactive thought partner.

He/she will serve as the Analytics expert to Country teams in India.

Key accountabilities include (but are not limited to) the following:

Market and Brand Analytics

Lead the identification of data and insight needs, design of analytics and research plans, and the execution of those plans, incorporating solutions across the catalog of GCA capabilities including secondary data analysis, advanced analytics/data science, primary market research, etc.

Guide effective use of promotional resources through delivery of customer analytics, segmentation and targeting, promotional resource allocation, field force sizing, omnichannel analysis, etc.

Effectively collaborate on the delivery of advanced analytics including predictive modeling, data science and machine learning, as needed

Connect research and analytics together into compelling and actionable insights that lead to clear recommendations to commercial leaders

Seek continuous improvement, including identification of new capabilities and/or data to maximize Pfizer’s competitive advantage

Proactively identify the need for resources/capabilities to deliver against analytic priorities

 Performance Management/Forecasting/Operating Plan Support

Proactively assess BU and country portfolio performance and ensure accurate and effective performance measurement solutions are built and maintained

Monitor the external marketplace/competitive landscape and ensure clear insights are driving commercial decisions

Support data modeling and forecasting needs, including for LRF and operating plans, and inform resource allocation and BU/franchise strategies and tactics.

PMR Management

Develop, commission and contract innovative and impactful market research, as needed, through approved vendors

Create and manage budgets associated with assigned activities

Accountable for meeting compliance and corporate SOP obligations of primary market research

Cross Functional Collaboration

Contribute to the advancement of GCA capabilities and enable the scaling of those capabilities

Share market and TA knowledge with other GCA teams to ensure fit-for-purpose analytics across all GCA verticals

Lead the alignment with other GCA teams as well as other cross-functional partners to ensure cohesive activities with our stakeholders

Facilitate best practice sharing and knowledge management

PROFESIONAL EXPERIENCE AND OTHER REQUIREMENTS

Basic Qualifications

10+ years of multi-disciplinary experience with a preference for exposure to Business Analytics, Finance, Marketing with a demonstrated ability to analyze large datasets and present insights to stakeholders

Preferred Qualifications

Knowledge of the pharmaceutical industry in India, including relevant data sources required to understand and generate insights about the market

Demonstrated experience across most GCA capabilities including data analytics, primary and secondary market research, data reporting & visualization, and forecasting/modeling; specific experience in Dataiku/DSS and Tableau are highly desired

Familiarity with artificial intelligence/machine learning (AI/ML) and data science approaches is an advantage

Ability to act as a strategic partner to commercial leadership

Capacity to quickly establish relationships of trust and credibility

Innovative and agile mindset; self-starter

Demonstrated analytics & insights expert

Demonstrated business acumen

People Management skills

Fluency in English

Professional Characteristics

Analytical Thinker: Understands how to synthesize facts and information from varied data sources, both new and pre-existing, into discernable insights and perspectives; takes a problem-solving approach by connecting analytical thinking with an understanding of business drivers.

Strong Data and Information Manager: Understands and uses analytical skills/tools to produce data in a clean, organized way to drive objective insights.

Exceptional Communicator: Can understand and translate complex, technical findings of the team into commentary that facilitates effective decision making by local clients.

Relationship Manager: Acts as a thought partner and brings forward recommendations/questions that influence stakeholders.

Influencer: Clearly articulates expectations, capabilities, and action plans; actively listens with others’ frame of reference in mind; appropriately shares information with team; favorably influences people without direct authority

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.