Seattle, WA, US
2 days ago
Head of Outbound Operations, North America Stores Marketing
North America Stores Marketing helps customers discover and engage with relevant deals and promotions across categories through email and push notifications. We do this by combining technology, science, innovation, marketing and creativity to build customer-facing communications alongside advanced tools for marketers.

We are seeking a motivated, entrepreneurial, and data-driven Head of Outbound Marketing Operations to join our team. In this role, you will lead the strategic development and execution of email marketing and push notification operations across North America Stores, driving customer engagement and revenue growth through automated and targeted communications.


Key job responsibilities
* Own the email and push notification tech stack, ensuring optimal performance, deliverability, and integration with marketing systems
* Collaborate with worldwide email and push governance team to ensure alignment with global standards, best practices, and compliance requirements
* Develop comprehensive analytics frameworks and reporting tools to monitor campaign performance and provide actionable insights
* Design and implement workflow-driven tools to streamline marketing operations and improve team efficiency
* Establish KPIs, measurement frameworks, and testing programs for email and push initiatives
* Partner with Product Marketing, Data Science, IT, and Legal teams to align strategies and ensure compliance
* Manage vendor relationships and evaluate new technology solutions for the marketing tech stack
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