Head, Agency Partnerships, (E-Commerce) - Amazon Ads
Amazon
Description
Lead Amazon Ads' e-commerce agency partnership strategy and execution across India, focusing on developing and scaling relationships with e-commerce specialty agencies, marketplace consultants, and digital transformation partners. Drive adoption of Amazon's full-funnel advertising and e-commerce solutions through the agency ecosystem.
Key job responsibilities
Key Responsibilities:
• Develop and execute the e-commerce agency partnership strategy for Amazon Ads India
• Build and maintain relationships with key e-commerce agencies, consultancies, and system integrators
• Lead team of Agency Development Managers focused on e-commerce partnerships
• Drive revenue growth through agency-led brand acquisition and optimization
• Create specialized programs for agency capability development in e-commerce advertising
• Establish frameworks for agency certification and excellence in Amazon e-commerce
Strategic Leadership:
• Design and implement agency partner programs specific to e-commerce capabilities
• Develop co-marketing and co-selling initiatives with key agency partners
• Create scalable models for agency success in Amazon advertising and e-commerce
• Influence product development to address agency and brand needs
• Lead executive engagement with agency leadership teams
Business Development:
• Identify and onboard strategic e-commerce agency partners
• Develop revenue-sharing and incentive models
• Create joint business plans with key agency partners
• Drive adoption of new Amazon Ads products and features
• Establish metrics and KPIs for agency success
Basic Qualifications
- Knowledge of the digital and search landscape
- 5+ years of sales experience
- Experience with and deep understanding of advertising technologies (i.e., ad server, DSP)
- Required Qualifications:
- 15+ years of experience in e-commerce, digital advertising, or related fields
- Proven track record of building and scaling agency partnerships
- Deep understanding of e-commerce operations and marketplace dynamics
- Experience managing large teams and complex stakeholder relationships
- Strong background in commercial negotiations and partnership development
- Bachelor's degree required; MBA preferred
- Technical Knowledge Required:
- Deep understanding of Amazon's advertising solutions
- Knowledge of e-commerce operations and marketplace dynamics
- Familiarity with retail media networks
- Understanding of catalog management and optimization
Preferred Qualifications
- - The ideal candidate will combine deep e-commerce expertise with strong agency partnership experience and the ability to drive strategic initiatives at scale.
- - They should have a proven track record of building and managing complex partnerships in the digital ecosystem.
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