LONDON, United Kingdom
3 days ago
Growth Marketing Manager (Associate)

Are you interested in a new role supporting marketing campaigns as our business continues to grow?

 

As a Growth Marketing Manager (Associate) you will play a key role in supporting the delivery and optimization of marketing campaigns across multiple owned channels. You will be responsible for coordinating campaign activities, analysing performance, maintaining documentation, and driving process improvements to enhance the efficiency of the growth marketing function. 

 

Job Responsibilities 

Campaign Coordination: Coordinate and implement marketing strategies across owned channels including email, push notifications, in-app messaging, and the contact centre 

Performance Analysis & Reporting: Analyse and report on campaign performance, delivering weekly reports and monthly deep dives with actionable recommendations 

Creative Collaboration: Work closely with copywriters and designers to ensure campaign outputs align with original briefs and brand guidelines 

Documentation & Auditing: Maintain up-to-date records and documentation of live campaigns and creatives to support effective auditing and compliance 

Critical Path Management: Document and manage critical paths for campaigns, ensuring timely and high-quality delivery 

Competitor Analysis: Conduct regular competitor analysis and share best practices to continually improve the growth marketing function 

Process Improvement: Support initiatives to streamline and enhance marketing processes, increasing overall team efficiency 

 

Required qualifications, skills and capabilities: 

Multi-tasking & Deadline Management: Proven ability to manage multiple tasks and deliver to tight deadlines in a fast-paced environment 

Stakeholder Management: Strong interpersonal and communication skills with experience managing stakeholders across various teams 

CRM Channel Knowledge: Solid understanding of CRM marketing channels and hands-on experience with campaign reporting 

Analytical Skillset Experience working with reporting and analytics tools and presenting results in a clear manner with strong attention to detail 

Experimentation Experience: running AB tests and optimising communications for conversion

Preferred qualifications, skills and capabilities:

Workflow Management Tools: Experience using JIRA or similar workflow/project management tools 

Knowledge of Analytical tools: such as Amplitude, Looker

Industry Best Practice: able to articulate best practice within Growth Marketing

Experience working within a highly regulated industry

#ICBCareer

 

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