YOU’LL HAVE THE OPPORTUNITY TO: 

Define, lead and execute the product strategy for connected vehicle & mobile features across all product lines. This involves an advanced understanding of market trends, customer needs/insights, and technical feasibility to create and launch market leading products.  

Cross Functional Collaboration: 

Define, organize and prioritize diverse customer needs across all product lines in close collaboration with vehicle product strategy / product development teams.

Work closely with engineering, design, digital, marketing and sales teams to bring connectivity solutions to market; from concept to launch. 

Product Strategy & Vision: Define and articulate the product vision, strategy, and seven-year roadmap for connected vehicle solutions, aligning them with business objectives to strengthen the connectivity value proposition on all products.

Market Analysis: Stay up-to-date on the latest connected vehicle technologies, market trends, and competitive landscape to identify opportunities and threats.

Customer Insights: Gather, manage and analyze customer feedback and lead qualitative/quantitative research initiatives to understand user needs and provide insight-driven strategic recommendations. 

Product Development: Manage product development lifecycle and deliverables, from ideation and requirements definition to launch and post-launch optimization.

Product Performance Monitoring: Track key product performance indicators, analyze data, and make data-driven decisions to improve product performance.

Go-to-Market Strategy: Develop and execute go-to-market strategies, including pricing, option package design and volume/mix planning to drive product adoption. Communicate product positioning, features and benefits to internal and external audiences such as our marketing and sales teams, creative agencies, media, dealers and consumers to strengthen product messaging (in collaboration with the digital team). 

YOU’LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS AND QUALITIES: 

B.A. in marketing or engineering

Experience in software/technology product management

Expertise using analytics and IoT data to drive strateigc decision making

Highly collaborative with a strong ability to manage diverse cross functional projects

Experience in the area of market research and/or product planning; preferably in the automotive or powersports industries.

Minimum 5 years experience

Bilingualism in French and English in order to communicate with internal and external stakeholders outside Quebec, or unilingual English on a daily basis.

Solid planning, leadership, self-initiative, analytical and innovation skills

Customer driven, strategy focused

Ability to understand and explain vehicle-related technical features

Passionate about motorized sports and/or riding

This position is based in Quebec and requires occasional worldwide travel.

ACKNOWLEDGING THE POWER OF DIVERSITY

BRP is dedicated to nurturing a culture that invites, connects, and propels the ambitions of people of all backgrounds, profiles, beliefs and experiences. Ultimately, the diversity and uniqueness of our people fuel our ingenuity and set the course for the path ahead!

For this reason, we value diversity and we strive to always push each other forward to build an inclusive workplace where every employee feels like they belong, where they can grow and find meaning.

AT BRP, WHEN WE TALK ABOUT BENEFITS, WE GO ALL IN.

Let’s start with a strong foundation — You want it, we have it:

Annual bonus based on the company’s financial results

Generous paid time away

Pension plan

Collective saving opportunities

Industry leading healthcare fully paid by BRP

What about some feel good perks:

Flexible work schedule

A summer schedule that varies by department and location

Holiday season shutdown

Educational resources

Discount on BRP products

WELCOME TO BRP

We’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 16,500 spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination: It’s about the journey. 

 #LI-Hybrid #LI-EA1