Job Title: Global Assistant Brand Manager – Dove Premium Portfolio (Brand Development) Work Location: Mumbai HO Function/BG: Personal Care, Marketing BUSINESS CONTEXT: Dove is a €6Bn brand globally with play in categories across Skin Cleaning, Deos, Hair & Skin. The brand is synonymous with changing the standards of beauty, apart from superior products that are loved by more than a billion consumers worldwide. This role would be in the Dove India BG Skin Cleansing team, which would entail building the future core of the €100Mn India portfolio. Dove is focused on expanding its super premium portfolio in India by tapping into new growth opportunities and emerging formats. We are looking for someone to: + Liaison with agencies to develop the communication strategy for the super-premium mix and create social social-first brand experience toolkit for deployment on digital platforms. + Develop end-to-end super premium mixes. This would include end-to-end project management, working closely with cross-functional network teams, and delivering the projects OTIF. Core aspects underpinning all skills: Social first thinking, creativity, empathy, Obsession with brands & consumers, sense of aesthetics, analytical & rigour. Primary Skills/ Competencies: Mix Design & Execution + Create the comms strategy for the brand and bring it to life across all campaigns based on true consumer insights. + Work with creative agencies and production houses to bring alive brand JTBDs through the process of issuing briefs, providing feedback, consumer testing, and final production. + Create digital brand Experience toolkits to enable 360 deployments of campaigns across multiple media channels. + Collaborate with R&D to create winning products on core and innovations to help drive greater loyalty. + Create pack designs with design agencies based on consumer insight and trade/channel realities. Project Management + Work with R&D, Supply Chain, and finance teams to bring to life the innovation pipeline and ensure the timely delivery of projects. + Ensure timely delivery of projects and help deliver business metrics of turnover, gross margin, and share. + Co-create mixes with partners across all functions, both internal (R&D, SC, Finance, Procurement, etc.) and external (Creative, Pack Design, Consumer Research). Consumer Intimacy + Put the consumer at the heart of all strategy and execution. + Identify real consumer problems and solve them using insightful innovations & impactful communications to drive brand growth. Required Qualifications: + Strong consumer intimacy to unravel true consumer insights. + Experience in working with cross-functional teams, both internal and external. + Understanding of the premium consumer in India + Minimum 4+ years of experience in marketing + Strong Project Management skills. + Monitors progress & takes action. Job Category: Marketing Job Type: Full time Industry: