Job Summary
• This role is responsible for securing approval for high-level global PSS plans and budgets, aligning them with organizational objectives, and creating a comprehensive GTM/PSS scorecard with associated metrics, goals, and benchmarks. The role also leads cross-functional and cross-organizational teams to develop and execute product introduction plans globally. Additionally, the role oversees global marketing operations, develops customer segmentation strategies, and partners with sales senior management to strengthen relationships and drive sales.
Responsibilities
• Develops and secures approval for high-level global PSS plans and budgets on a global scale, aligning them with organizational objectives.
• Leads cross-functional, cross-organizational teams and agencies in the development and execution of introduction plans.
• Develops and owns a comprehensive GTM scorecard/dashboard, including associated metrics, goals, and benchmarks.
• Leads the development of closed-loop post-analysis for marketing programs, and identifies and executes indicated actions.
• Develops and defines customer segmentation strategies at a global scale, tailoring PSS experiences to different customer segments.
• Oversees global marketing operations activities, as needed, like CRM update, accrual management, collateral fulfillment etc.
• Assists in the development of advanced sales training materials to empower the sales force.
• Partners with sales senior management in retailer/reseller account calls/development to strengthen relationships and drive sales.
• Provides mentorship and guidance to lower-level employees, thus, ensuring the realization of operational and strategic plans.
Education & Experience Recommended
• Four-year or Graduate Degree in Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
• Typically has 10+ years of work experience, preferably in product marketing, product design, or a related field.
Preferred Certifications
NA
Knowledge & Skills
• Agile Methodology
• Analytics
• Business Development
• Business Strategies
• Business To Business
• Customer Relationship Management
• Data Analysis
• Digital Marketing
• Go-to-Market Strategy
• Key Performance Indicators (KPIs)
• Market Research
• Marketing
• Marketing Strategies
• New Product Development
• Product Management
• Product Marketing
• Product Strategy
• Project Management
• Thought Leadership
• Value Propositions
The pay range for this role is $130,700 to $205,200 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only). Pay varies by work location, job-related knowledge, skills, and experience.
Benefits:
HP offers a comprehensive benefits package for this position, including:
The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.