Stoke, UK
9 days ago
Field Marketing Manager
Field Marketing Manager | Growth Marketing | Hybrid   RLDatix (RLD) is on a mission to help raise the standard of care…everywhere. Trusted by over 10,000 healthcare organisations around the world, our solutions help improve health and care. Our applications ensure that patients receive the best and safest care while supporting the providers who deliver it.  Joining TeamRLD means being part of a global effort of over 2,000 team members in making a difference in healthcare…every day.  We’re searching for a Stoke-on-Trent-based Field Marketing Manager to join our Growth Marketing team, so that we can drive targeted campaigns that support sales and generate pipeline across the UK and Ireland. The Field Marketing Manager will lead integrated campaigns and event strategies to support customer acquisition, cross-sell, upsell, and engagement.    How You’ll Spend Your Time   Deliver integrated campaigns across digital and events to generate pipeline and support sales goals  Collaborate with sales to ensure campaigns meet their needs and drive measurable outcomes  Manage budgets and campaign pacing to maximise ROI across growth activities  Optimise the marketing funnel by identifying friction points and improving conversion  Implement account-based marketing and lifecycle tactics to increase engagement and customer value    What Kind of Things We’re Most Interested in You Having  3+ years’ experience in growth, demand or campaign marketing roles  Proven success in running acquisition, cross-sell, upsell and retention campaigns  Ideally, experience in the health and care sector Analytical mindset with fluency in metrics, attribution, and optimisation  Ability to commute to Stoke-on-Trent twice a month and attend events when required across the UK  Genuine interest in improving health and care through innovative marketing  A knack for working collaboratively with sales and cross-functional teams     
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