**Role Description** + Responsible for end-to-end orchestration of Demand Generation activities, including value demonstration design and execution, ROI analysis, farmer and retailer engagement, and success measurement through KPIs. This role also oversees regular field force training to ensure alignment and capability building. + Accountable for achieving the targeted OTR (product movement from AO to Retailers) across various CP and Seed brands. + Close collaboration with Category Leads, Demand Generation, Sales, and Field Science teams to ensure the CP/Seed portfolio’s value proposition is effectively demonstrated and communicated—driving superior product movement compared to competitors. **Minimum Qualification:** + Bachelor’s Degree preferably in Agriculture + Minimum 6-8 years’ Sales/Marketing experience in Ag Industry preferably in Crop Protection business + Hands-on experience in leading execution of product field demonstration and demand generation plans + Hands-on Experience in launching & growing shares of Seed &/or Crop Protection products with necessary proof points. + Hands-on experience in directly managing Channel partners/AO’s/Retailers with necessary proof points. Corteva Agriscience™ is an equal opportunity employer. We are committed to boldly embracing the power of inclusion, diversity, and equity to enrich the lives of our employees and strengthen the performance of our company, while advancing equity in agriculture. Qualified applicants will be considered without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability or any other protected class. Discrimination, harassment and retaliation are inconsistent with our values and will not be tolerated. If you require a reasonable accommodation to search or apply for a position, please visit:Accessibility Page for Contact Information For US Applicants: See the ‘Equal Employment Opportunity is the Law’ poster. To all recruitment agencies: Corteva does not accept unsolicited third party resumes and is not responsible for any fees related to unsolicited resumes.