Remote, US: Select locations
5 days ago
Field Events Marketing Manager
PLEASE READ: Zones are based on your zip code. If you’re within 100 miles of a listed metro area (straight-line radius), you’re included in that Zone. For this role, we are hiring in Zones 2 and 3. Check your Zone here before applying. Role Description As the Field Events Marketing Manager, you’ll lead the strategy and execution of field events marketing programs across North America. Reporting to the Director of Virtual & Ancillary Events, you’ll be responsible for creating and implementing comprehensive event programs encompassing Dropbox-led regional events, third-party conferences, ancillary activations, and customer-driven experiences that drive awareness, deepen customer engagement, generate demand and accelerate opportunities. This role requires a strategic mindset to design and execute events that inspire engagement and deliver measurable business impact. It’s ideal for a creative and data-driven marketing professional with expertise in event management, operational rigor, and cross-functional collaboration, who thrives on shaping programs that connect customers and drive growth. Responsibilities Develop and execute a comprehensive field event marketing strategy for North America that aligns with company objectives and supports acquisition, expansion, and retention goals across event types: Dropbox-led regional events, third-party, ancillary activations, and customer-focused events.Ensure a strong customer-first orientation in event production, highlighting Dropbox’s value and building consistent, meaningful connections with audiences across segments.Create and manage an event calendar that strategically positions Dropbox at industry conferences, trade shows, and ancillary activations throughout the year.Partner with the Brand & Communications team to ensure event storytelling, creative assets, and experiences reinforce Dropbox’s positioning and messaging across all touch points.Drive cross-functional collaboration with Sales, Integrated Marketing, Product Marketing, and Communications to ensure events are cohesive, compelling, and anchored in business objectives.Bring operational rigor to planning and execution: managing vendor relationships, venue selection, contract negotiations, budget allocation, and program governance.Establish strong interlock with Integrated Marketing to ensure consistency in market positioning, messaging, and execution across all events.Design and implement pre-event, onsite, and post-event engagement strategies that maximize attendance, participation, and measurable customer impact.Extend event reach through digital, social, and web channels in collaboration with cross-functional partners.Track performance against key metrics, report on ROI, and make data-driven recommendations for future improvements.Collaborate with creative and content teams to produce high-quality event materials, presentations, and promotional assets that align with Dropbox brand standards. Requirements 8+ years of B2B marketing experience with a focus on event and field marketing.Proven track record of designing, scaling, and executing event marketing programs that drive measurable business impact.Strong understanding of B2B lead flow processes and experience working closely with marketing ops, sales ops, and direct sales teams.Skilled in managing complex, cross-functional projects and events, with a strong focus on detail, timelines, and flawless execution.Hands-on experience with budget management and vendor negotiations, ensuring cost efficiency and operational excellence across events of varying scale.Data-driven approach with experience analyzing program performance and providing actionable insights.Excellent communication, presentation, and interpersonal skills with the ability to build strong relationships across Brand, Integrated Marketing, and other cross-functional teams.Travel approximately up to 30% Preferred Qualifications Experience marketing SaaS or productivity solutions, with familiarity in both sales-assisted and product-led growth models.Hands-on experience supporting or managing event programs across virtual, hybrid, and in-person formats.Comfortable using event management platforms and marketing automation tools to plan, execute, and measure success. CompensationUS Zone 1 This role is not available in Zone 1US Zone 2$142,300—$192,500 USDUS Zone 3$126,500—$171,100 USD The range(s) listed above is the expected annual salary/OTE (On-Target Earnings) for this role, subject to change. Please note, OTE are for sales roles only. Salary/OTE is just one component of Dropbox’s total rewards package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs). Dropbox takes a number of factors into account when determining individual starting pay, including job and level they are hired into, location/metropolitan area, skillset, and peer compensation.  We target most new hire offers between the minimum up to the middle of the range. Dropbox uses the zip code of an employee’s remote work location to determine which metropolitan pay range we use. Current US Zone locations are as follows: • US Zone 1: San Francisco metro, New York City metro, or Seattle metro • US Zone 2: California (outside SF metro), Colorado, Connecticut (outside NYC metro), Delaware, Illinois (Chicago metro), Indiana (Chicago metro), Maryland, Massachusetts, Michigan (Chicago metro), New Hampshire, New Jersey (outside NYC metro), New York (outside NYC metro), Oregon, Pennsylvania (D.C. metro), Pennsylvania (outside NYC or DC metro), Texas (Austin metro) Virginia (DC metro), Washington (outside Seattle metro), Washington DC metro, West Virginia (DC metro), Wisconsin (Chicago metro) • US Zone 3: All other US locations Company Description Dropbox isn’t just a workplace—it’s a living lab for more enlightened ways of working. We're a global community of bold visionaries and resourceful doers who are shaping the future of Dropbox—and with it the future of work. Our Virtual First model combines the autonomy of a distributed workplace with the power of human connection, making space for both meaningful work and meaningful relationships. With our start-up mindset and enterprise-level opportunities, you can be who you are and grow into who you’re meant to be. Here, you can own your impact to make work more intuitive, joyful, and human—for you as a Dropboxer and for hundreds of millions of people worldwide. If you're ready to push boundaries—and yourself— Dropbox is ready for you. Team Description The Dropbox Marketing Team shows the world how Dropbox makes work better. We're storytellers and strategists, exploring new ways to connect our products with the people who need them. From product launches to campaign strategy, positioning to digital marketing, we blend creativity with data-driven insights to build our brand and grow our impact. Working across disciplines, you will tap into your own inventiveness while collaborating with teams throughout the organization, including Product, Sales and Engineering. If you're excited about translating complex technologies into engaging narratives and shaping how the world understands and experiences Dropbox, join our Marketing team. Areas of work include Digital Marketing, Brand Strategy, Content Marketing, Product Marketing, Campaign Marketing, SaaS Marketing, Growth Marketing, Marketing Operations, and Customer Insights. Benefits Dropbox is committed to investing in the holistic health and wellbeing of all Dropboxers and their families. Our benefits and perks programs include, but are not limited to: Competitive medical, dental, and vision coverage 401(k) plan with a generous company match and immediate vesting Flexible PTO/Paid Time Off, paid holidays, Volunteer Time Off, and more, allowing you time to unplug, unwind, and refresh Income Protection Plans: Life and disability insurance Business Travel Protection: Travel medical and accident insurance Perks Allowance to be used on what matters most to you, whether that’s wellness, learning and development, food and groceries, and much more Parental benefits including: Parental Leave, Child and Adult Care, Day Care FSA, Fertility Benefits, Adoption and Surrogacy Support, and Lactation Support Access to over 10,000 global co-working spaces through Gable.to, making it easy to book flexible workspaces for collaboration or individual work Quarterly Cell phone and internet allowance Mental health and wellness benefits Disability and neurodivergence support benefits Additional benefit details are available upon request. Dropbox supports responsible use of AI for preparation, but misrepresentation of skills or experience is not permitted. See our AI philosophy. Dropbox is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is our support for members and allies of internal groups like Asians at Dropbox, BlackDropboxers, enABLE, TODOS (Latinx), Pridebox (LGBTQ), Vets at Dropbox, and Women at Dropbox.
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