Executive Director/Sr General Manager Location : Name Sunrise of Bethesda Type Full-Time Location : Address 4925 Battery Lane Location : City Bethesda Location : State/Province (Full Name) Maryland Salary Range USD $117,624.00 - USD $168,064.00 /Yr. Variable Compensation Bonus Eligible  

When you join Sunrise Senior Living, you will be able to use your unique skills to empower residents to live longer, healthier, and happier lives. Not only will you build meaningful relationships with residents, their families, and team members alike, you will also gain joy in serving others and deep fulfillment in your work. Explore how you can follow your passions and shed light on meaningful ways to serve, grow, and shine together.

 

Sunrise Senior Living was again certified as a Great Place to Work® by Activated Insights. This is the 8th time Sunrise has received this top culture and workplace designation, highlighting the special place Sunrise is to be a part of.

COMMUNITY NAME Sunrise of Bethesda Job ID 2025-232170 JOB OVERVIEW

The Senior General Manager is responsible for all aspects of the business for their home community and a portfolio of up to 3 additional buildings: providing leadership, development, execution, business management and strategy with a focus on the overarching strategic priorities: • Attract, retain and develop top talent. • Provide innovative, incomparable, outstanding and consistent care & services. • Maximize profitability through revenue generation and expense control. • Retain and enhance the Sunrise culture. In summary, responsibilities include hiring, on-boarding, and development of Executive Directors (ED) at their portfolio communities and key coordinators; perform comprehensive site visits, provide sales leadership and basic Director of Sales (DOS) coaching; execute with strategic sales pricing and positioning; provide basic quality assurance while being a champion for our Sunrise Mission.

RESPONSIBILITIES & QUALIFICATIONS

 

 

Essential Duties

As a part of the Sunrise team, supporting our Mission, Principles of Service and Core Values is a fundamental part of this job. Our foundational belief is the sacred value of human life. The unique responsibilities for this role include but are not limited to the essential functions listed as follows:

PeopleAttract, hire, retain, and develop top talent.Hire, on-board and develop Executive Directors and key Coordinators; instrumental with the EDIT (Executive Director in Training) Program process and placement.Build and lead high performing teams.Know and understand day to day field community operations.Know and live the Sunrise Mission, Principles of Service and Core Values; demonstrates serving leadership and acts as a role model.Lead with authority, conviction, and ethical fortitude.Confront and manage difficult issues proactively. Make bold decisions with a sense of urgency.Follow up on customer problems and resolve issues in an appropriate and timely manner. (Customers include: residents, family members, team members, vendors, outside referral sources, etc.)Facilitate annual Skip Level meeting for each community with follow-up, quarterly revisits with outliers.Build relationships proactively with team members, residents, family members and major referral sources in the service area.ProductDemonstrate understanding and apply knowledge of all Sunrise products and services including their individual features and the benefits they bring to residents and family members.Know current and evolving state/provincial laws and regulations.Demonstrate understanding of the overall senior care market and Sunrise’s unique niche in that market.Oversee basic quality assurance.Conduct one-day comprehensive reviews/site visits with each community.Conduct annual QSR (Quality Service Review) for each community with quarterly revisits on outliers.ProfitKnow Profit and Loss (P&L) business management (pricing, financial reporting, census measures, variance reports, labor/labour reports, etc.).Understand and utilize the business intelligence reports / tools to manage and enhance their business operation.Utilize marketing and sales data for decision-making and business planning.Develop overall marketing strategy for area and review marketing plans for each community.Drive implementation of External Business Development (EBD) strategy as designed in conjunction with Operations Leader, Regional Director Sales and Marketing, Executive Director and Director Community Relations.Lead price setting with Regional Director of Sales and Marketing.Monitor and leverage business / financial tracking reports for planning and strategic decision making.Apply Sunrise budgeting and capital expenditure policies and procedures.Understand and demonstrate passion for Sunrise business model and value proposition as a management services company with fiscal accountabilities to multiple owners and stockholders.Understand and leverage multiple revenue drivers (beyond occupancy levels) that drive the top line (e.g. pricing, inventory management, care levels).Understand competitive opportunities and threats.Understand the internal cost associated with all Sunrise programs and levels of service.Process and submit expenses and budget data timely per Sunrise policies and internal business controls.Training, Leadership and Team Member DevelopmentDevelop high potential team member’s competence and confidence so that they may assume greater role of responsibility or scope while limiting risk to the organization.Partner in the delivery and participation in Sunrise University Training and self-study programs during the required timeframe.Ensure community team members are in compliance with Sunrise University trainings, orientation program, Getting Started trainings.Develop annual Getting Started GS3 calendar, identify 1:1 trainees, GS3 Facilitators and Department Coordinators for EDIT placement program.Develop a working knowledge of State /Provincial regulations, ensure compliance through supervising and coaching team members.Achieve the Team Member and Customer Engagement goals and actively leads in the Engagement Improvement Planning.Conduct and contribute to timely performance appraisals with meaningful conversations.Hold team accountable and correct actions when necessary and document.Keep abreast of professional developments in the field by reading, attending conferences and training sessions.Maintain compliance in assigned required training and all training required by state/province or other regulating authorities as applicable to this role to ensure that Sunrise standards are always met.Perform other duties as assigned.Core CompetenciesBusiness analytical skills with the ability to link information to action and resultsAbility to handle multiple and competing prioritiesAbility to delegate assignments to the appropriate individuals based on their skills, roles and interestsPossess written and verbal skills for effective communication and the ability to facilitate group presentationsCompetent in organizational, time management skillsDemonstrate good judgment, problem solving and decision making skillsExperience and Qualifications

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed throughout this job description are representative of the knowledge, skills, and abilities required.

College degree preferred; degree and management experience may be required per state/provincial requirementsAdministrator’s License/certification may be required per state/province regulationsFive (5) years management/operational leadership experience (or related experience with Sunrise); healthcare industry preferredSupervisory and management experience including hiring staff, coaching, performance management daily operations supervision, discipline and counselingAble to travel in geographic areaProficiency in computer skills, Microsoft Office (Windows, Outlook, Excel) and Sunrise applications with the ability to learn new applicationsAs applicable, Sunrise team members who drive a Sunrise vehicle must review and sign the Driver job description, understand the key essential duties for safety and regulatory complianceAbility to work weekends, evenings, flexible hours, available for our customers at peak service delivery days and times

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ABOUT SUNRISE

Ready to take the next step and make a bigger impact than you ever imagined? As part of our team, you will help brighten the future for everyone at Sunrise and beyond. That is why we make it a priority to celebrate the unique ways you bring moments of togetherness and joy to everyone you serve. And when combined with the support, benefits, and growth opportunities we offer, the result is a career that PositivelyShines with everything you need to reach your goals – at work and in your life.

 

We also offer benefits and other compensation that include:

Medical, Dental, Vision, Life, and Disability PlansRetirement Savings PlansEmployee Assistant Program / Discount ProgramPaid time off (PTO), sick time, and holiday paymyFlexPay offered to get paid within hours of a shiftTuition ReimbursementIn addition to base compensation, Sunrise may offer discretionary and/or non-discretionary bonuses. The eligibility to receive such a bonus will depend on the employee’s position, plan/program offered by Sunrise at the time, and required performance pursuant to the plan/program.Some benefits have eligibility requirements

Apply today to learn why Sunrise Senior Living is a certified Great Place to Work®

PRE-EMPLOYMENT REQUIREMENTS

Sunrise considers the health and safety of its residents, family members, and team members to be one of its highest priorities. Employment with Sunrise is conditioned on completing and passing a drug test (which does not include marijuana), participating in testing requirements (e.g. Tuberculosis Test, Physical Evaluation). Covid-19 and Influenza vaccination is only required to the extent mandated by applicable federal, state, and local laws and authorities.

COMPENSATION DISCLAIMER

Selected candidates will be offered competitive compensation based on geographic location of community/office, skills, experience, qualifications, and certifications/licenses (where applicable).

SEARCH FIRM REPRESENTATIVES PLEASE READ CAREFULLY:
Sunrise Senior Living is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to Sunrise Senior Living by any means, be it via email, the Internet or directly to hiring managers at Sunrise Senior Living in any form without a valid written search agreement in place for that position will be deemed the property of Sunrise Senior Living, and no fee will be paid in the event a candidate is hired by Sunrise Senior Living as a result of such unsolicited referral or through any other means.