Bangkok, THA
7 days ago
eCommerce eRetailer Operations Manager - Nespresso
At **Nespresso** , our mission is to create the highest quality, most sustainable cup of coffee **.** By caring for our employees, our farmers, the environment and our customers, we are dedicated to connecting our community with the best possible products and customer experiences **.** **POSITION SNAPSHOT** Location: Head Office, Bangkok Company: Nestlé Department: eBusiness Full-time Minimum 3-5 years of experience in eCommerce platforms or enablers **A DAY IN THE LIFE...** **Own the Day-to-day running of Nespresso [Lazada, Shopee, Tiktok] digital boutique** + Assist National eCommerce Manager in designing and executing the yearly content and commercial plan for all "not-owned" eCommerce channels, in cooperation with local and HQ eBusiness teams including campaigns integration and features implementation. + Define, Plan & Activate all commercial and promotional activities on the Nespresso Digital Boutique, including project management for set-up, test and final publishing tasks. + Manage and optimize the Nespresso Digital Boutique visibility by understanding eRetailer partner's merchandizing tool, shopper path to purchase and by designing the best promotion scheme accordingly. + Cooperate with the relevant teams in HQ, in the market and with local operation partners to ensure availability of the latest content (copy and visuals) & products, according to Nespresso's global and local campaigns plan. + Ensure cooperations between Market + HQ stakeholders and the [eRetailer Name] counterparts to optimize the relevant performance marketing activities & investments. + Cooperate with internal stakeholders to optimize the orders' manual validation process. + Escalate any major issue affecting conversion rate, new member’s activation or volume of online sales to relevant Market & HQ stakeholders + Support all other departments to implement their projects that have an online dimension impacting the Digital Boutique on the partners website. **Develop and maximize the performance of the Nespresso [Lazada, Shopee, Tiktok] digital boutiques** + Monitor digital KPIs with a strong focus on customer journey & behaviors. + Monitor customer feedback on [eRetailer Name] boutiques from all available sources + Build Insights on Online Customer Journey and turn them into actions from campaign initiative and merchandising optimizations to maximize channel performance. + Optimize digital channels backend performance with relevant stakeholders + Monitor external, site centric and CRC indicators to report and consolidate digital KPIs (sales, brand ranking, conversion funnel, average basket, customer’s complaints, channel share…) **Concur to the overall eBusiness objective of providing best-in-class digital customer experience:** + Actively participate in Market sales operations and eRetailers meetings to provide inputs and recommendations on existing activity ROI and to offer insights on new relevant eRetailing opportunities. + Design and manage the yearly plan in cooperation with local and HQ eBusiness teams including campaigns integration, new features implementation. + Participate in the roll-out of new personalized user experience features in cooperation with CRM and eBusiness team. + Share best practice, monitor local competitive solutions and participate in the definition of tomorrow’s next generations of eCommerce solutions on Nespresso Boutique **ARE YOU A FIT?** + Minimum 3-5 years’ experience in eCommerce platforms operations management (experience with enabler is preferred) + Knowledge of Omni-channel business management would be a plus + Possess e-Commerce business acumen, sensitive to local e-Commerce trends + Good analytical skills performing sales figures analysis + Detailed minded, flawless execution ability, responsible with excellent organization and coordination skills + Quick learner, good interpersonal & communication skills to deal with different stakeholders including local and headquarters + Ability to work in a multi-cultural environment + Google Analytics Certification is a plus
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