**RESPONSIBILITIES:** **The mission of the position is to build brands in e-Commerce platforms through the integration of brand resources and EC customer eco-system and provide the best content experience along consumer decision journey, to drive business growth and accelerate market share growth.** **Five Main Responsibilities:** 40% Develop attractive and professional content with variety tools such as livestreaming, short video, content page (including KOL/HCP content) 30% Content investment ROI control and tracking 15% Work with MKT team on product content and brand content develop and upgrade 10% Optimize Flagship store UED to enhance consumer experience with upgraded content. 5% Competition environment analysis **Major Responsibilities/Activities:** + Responisble for the annual Content plan including HCP and KOL content in EC platform to build and increase brand/product awareness and WOM. + Explore content models on Social Commerce platform like TikTok. + Drive excellent planning and implemention on content of key EC carnival to drive business result. + Work closely with MKT team on new product launch content develop, routine content upgrade. + Continue upgrading UED and enhance consumer experience with professional content. + Competition environment analysis and upgrade. + Help TMKT head to grow business from a channel perspective. Consolidate data from both JD and Tmall account and dig out content insight to help decision making on channel strategy. **REQUIREMENTS:** Industry experiences: + FMCG/ Infant Milk category is preferred. Position experiences: + At least 3 years working experience related to marketing + Experience in digital or E-commerce marketing is preferred. Language Skills： + Exellent communication with Mandrine and English is must. Computer Skills: + Familiar with office soft ware Mobility: + Able travel based on business request. Certificate Required: + No specifie requirement Other Special requirement: The general mindset needed for this position are: + Result driven + Accountability + Learning agility + Team work An Equal Opportunity Employer Abbot welcomes and encourages diversity in our workforce. We provide reasonable accommodation to qualified individuals with disabilities. To request accommodation, please call 224-667-4913 or email corpjat@abbott.com