Scope

Product display and website navigation 
•    Publish the products, following the commercial and communication priorities
•    Merchandize the product grids by creating rules the VM tool considering group guidelines, commercial priorities, and allowing an intuitive and fluid navigation for the visitor
•    Manage Searchandising campaigns and optimize the e-search results
•    Define cross-selling propositions (perfect partner, keep exploring)
•    Work with Paris HQ to propose and challenge website navigation and product contents (menu, filters, product description, attributes, pictures…)
•    Follow up of bugs resolution, references completion, missing prices
•    Review pictures and worn views for Middle East markets; alert when not applicable

E-merch performance & data analytics
•    Analyze website performance and navigation path (Google analytics) 
•    Work closely with the Traffic Manager and the SEA Agency to share business priorities and steer investment to ensure the best returns
•    Based on analytics, adapt the e-merch to optimize conversion rate, maximize average basket and UPT (unit per transaction) 
•    Run benchmarks and propose AB tests for a test and learn approach 

Editorial
•    Coordinate the weekly emailings campaigns with Paris HQ (calendar, product selector, ROI)
•    Analyse with communication teams the ROI of social campaigns
•    Coordinate the homepage calendar with Paris HQ and local communication teams, and ensure consistency between editorial content and online product offer 
•    Merchandise products on the homepage with the right balance between editorial and commercial priorities
•    Define local editorial needs and coordinates the creation

Retail Merchandising 
•    Sales analysis
           - Analyze product sales performance, identify sales trend and build product reporting (quantitative and qualitative)
           - Follow up daily sales and propose action levers to meet the budget target
•    Inventory management 
           - Follow up sales through and MOS (month of stocks)
           - Animate the stock with appropriate action: transfer in and out, portfolio cancellations, reorders, push                  offers, destocking 
           - Ensure website stock accuracy with the E-commerce operation team
           - Define min / max levels for permanent stocked items
•    Product offer
           - Before Seasonal buyings, prepare recommendation based on the OTB (open to buy) given; prepare pre               buyings for carryovers items
           - During Seasonal buyings, select the product assortment, share qualitative feedback with other store                    managers; analyze store buyings to ensure offer consistency between online and offline 
           - Work with local merchandising teams to define the omnichannel offer (For shared stock, product                          locator and e-reservation feature)
           - Follow up the deliveries and ensure the availability of best sellers online

Network
•    Strong daily coordination with the other e-commerce team members especially the Operations and and Customer Service Teams
•    Closely work with Group digital teams (Catalogue, Editorial, Retail merchandising, Data and IT) and Product divisions area managers
•    Strongly partner with local retail teams, to understand their need and their customer; meet on a regular basis with Retail merchandising and Traffic teams
•    Follow competitors’ actions and strategies 
•    Liaise and share best practices with e-merchandisers community from other countries  

Skills
•    Strong Analytics skills 
•    Familiar with Web analytical tools (GA, FredHopper)
•    Experience of Luxury retail (online and offline)
•    Good communication skills
•    Team player 
•    Customer and service oriented 
•    Result oriented 
•    Fast ramp up and ability to learn