E-Commerce eMerchandizing Specialist
Nestle
**Location:** Cairo, Egypt
**Employment Type:** Full-time
**Job Overview:** The role involves overseeing eMerchandising operations across both B2C and B2B digital channels, optimizing customer journeys across all digital platforms (Mobile App and Website). The coordinator will lead local UX/UI development and implement mobile-first experience improvements while driving the personalization and A/B testing roadmap. Additionally, this position requires managing agency collaboration for digital campaigns and feature delivery to ensure alignment with market objectives.
**A DAY IN THE LIFE …**
+ Ensure a best-in-class user experience across all digital touchpoints by leading local UX/UI developments, rolling out globally created experiences, driving mobile-first experience optimization, and co-owning the personalization and A/B testing roadmap.
+ Drive campaign execution and support stakeholders in adhering to eMerchandising guidelines.
+ Maintain the quality of the eCommerce touchpoints by ensuring an agile, bug-free user experience with timely content updates on all digital platforms.
+ Guide cross-functional teams in leveraging eCommerce technologies and act as the technical point of contact for HTML and API issues.
+ Manage agencies involved in digital product launches and campaigns, ensuring alignment with market objectives.
+ Act as a project lead for market-level UX, content, and feature development initiatives that extend beyond global rollouts.
+ Optimize user experiences to enhance conversion rates through analytics insights and best practices.
+ Oversee day-to-day operations to ensure a seamless customer experience across all digital touchpoints, including incident management and User Acceptance Testing.
**What Will Make You Successful…**
+ At least 2 years of experience in digital and eCommerce activities, including Content Management Systems, personalization, targeting, eMerchandising, and product lifecycle management.
+ Strong organizational and project management capabilities.
+ Demonstrated experience in UX/UI design processes, including wireframing, prototyping, and user journeys using tools like Figma.
+ Proficiency in HTML, CSS, and JavaScript, with development experience across multiple CMS platforms.
+ Experience working with mobile apps, focusing on mobile-first UX and feature optimization.
+ Accuracy, reliability, and attention to detail.
+ Comfortable with IT technologies and architecture.
+ Proven track record in delivering end-to-end user experiences in a digital context.
+ Ability to work under pressure and maintain accuracy.
+ Project-oriented and innovation-minded.
+ Fluency in English is a plus.
+ Understanding of Google Analytics is essential.
+ Hands-on experience in personalization, audience segmentation, and supporting A/B tests.
+ Experience in briefing, managing, and evaluating digital agencies (UX, development, creative).
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