Kuala Lumpur
21 days ago
Director of Monitization

? Head of Growth & Monetization – AI Avatar Platform

We're a fast-growing AI startup revolutionizing digital identity through cutting-edge avatar technology. We’re now hiring a Head of Growth & Monetization to take full ownership of our revenue engine — driving user acquisition, monetization strategies, and B2B partnerships.

This role is perfect for a data-obsessed growth leader who thrives in dynamic environments and wants to shape the future of AI-powered consumer and enterprise experiences.

? What You'll Do

1. Growth Marketing & User Acquisition

Lead performance marketing across Meta, TikTok, Google Ads, and influencer campaigns

Drive social virality through TikTok/Reels/YouTube Shorts and community growth (Discord, Reddit, forums)

Manage ASO, SEO, and affiliate programs to maximize organic installs

Leverage AI-powered avatars to create personalized, high-converting ad creatives

2. Monetization & Revenue Strategy

Develop and scale monetization models (ads, subscriptions, IAPs, licensing)

Optimize pricing and user segmentation to increase LTV

Analyze user behavior to refine revenue tactics and uncover new opportunities

Explore new revenue streams like virtual goods, enterprise APIs, or white-label offerings

3. B2B Sales & Strategic Partnerships

Build and manage a fast-moving B2B/API sales pipeline (gaming, fintech, virtual workspaces)

Onboard and maintain key partners (e.g., social platforms, SaaS tools, Unity/Unreal)

Negotiate revenue-sharing and licensing deals to drive adoption and growth

4. Analytics & Market Leadership

Track performance metrics (CAC, LTV, ROI) and adjust strategies based on data insights

Monitor competitor activity and trends to stay ahead of the curve

Support PR, thought leadership, and brand positioning in the AI space

? What We're Looking For

5+ years in growth, monetization, or B2B sales (preferably in AI, gaming, SaaS, or fintech)

Proven success scaling paid and organic acquisition channels

Experience monetizing consumer apps and selling B2B/API-based solutions

Strong analytical skills (Mixpanel, GA4, SQL, A/B testing, pricing optimization)

Entrepreneurial, results-driven mindset with a bias for action

? Why Join Us?

Lead revenue for a cutting-edge AI product with real market traction

Work with a world-class team in AI, 3D, and product innovation

Competitive salary and growth opportunity in a high-impact leadership role

Ready to help us redefine digital identity? Apply now and shape the future of AI avatars.

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