The Waldorf Astoria London, Admiralty Archis looking for a Director of Marketing to form part of the pre-opening team for this brand-new luxury hotel set to summer 2026. This is a fantastic opportunity for an experienced Marketing Leader to support the opening of one of London’s most anticipated hotels.
This luxury hotel will be housed in the iconic Admiralty Arch, a Grade I listed building located at the end of The Mall, opposite Buckingham Palace.
The project is a collaboration between Hilton and Reuben Brothers, who acquired the property in 2022. The hotel will feature 112 rooms and suites, including a two-bedroom VIP suite on the fourth-floor bridge with stunning views of Buckingham Palace and Trafalgar Square. Guests can also enjoy a rooftop terrace on the sixth floor and a ground-floor terrace overlooking St James's Park.
The Waldorf Astoria London, Admiralty Archwill offer world-class dining options with restaurants and bars helmed by renowned chefs, as well as a Spa and a 320-cover ballroom. This development aims to preserve the historical significance of Admiralty Arch while providing a luxurious experience for guests.
With its prime location and commitment to luxury, the Waldorf Astoria London, Admiralty Archis poised to become a landmark destination in the heart of London.
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A WORLD OF REWARD
Competitive SalaryUniform provided and launderedFree and healthy meals when on dutyGrow your CareerPersonal Development programmes designed to support you at every step of your careerA chance to make a difference through our Corporate Responsibility programmes – Find out what and how we are doing (https://cr.hilton.com)Team Member Travel Program: discounted hotel nights plus 50% off Food and Beverages (subject to individual outlets)Team Member Referral ProgramHigh street discounts: with Perks at WorkHoliday: 28 days including bank holidays (increasing yearly to up to 33 days)Discounted dental and health coverModern and inclusive Team Member’s areas
The Director of Marketing will be responsible in assisting the Commercial Director with all Marketing Planning & Execution strategies for the hotel.
What will I be doing?
Oversees all Marketing Planning & Execution strategies for the hotel. Responsible for the development, management, and execution of all aspects of the marketing/branding strategies to include Marketing Budgets, Social Media, Websites, Digital & Print Advertising, Collateral, Video/Photography Assets, etc. that maximizes exposure in order to achieve budget, increase revenues, and market share targets.
· Specifically, you will be responsible for performing the following tasks to the highest standards:
· Develops strategic marketing plans and establish annual marketing budgets along with GM, CD, DOS, and DORM. Marketing plans should be annual, monthly and by segment of deployment inclusive of cost, deployment strategies (print, digital, and/or social media) through the review of competitive data, demand analysis and market mix management.
· Creates, manages and implements media/marketing plans and programs, both short and long term, to increase revenues, awareness, and expansion of property products and/or services. Works with on-property and regional revenue management to develop offers or leverage off-the-shelf offers, based on hotel-level needs.
· Manages strategic direction on all marketing related areas including but not limited to: Social Media, Websites, Digital & Print Advertising, Email & Collateral, PR.
· Identifies outside agencies and responsible for development of agenda strategy.
· Work closely with agencies specializing in luxury and experiential travel (e.g: Virtuoso) to develop marketing campaigns and initiatives.
· Work/Liaison with internal corporate partners related to internal corporate partners, including but not limited to Brand, Destination, and ECG.
· Oversees the strategy, budget, and development of visual assets and arranges photo & video shoots as needed/appropriate.
· Oversees the development and content strategy of hotel level websites.
· Identifies partnership/sponsorship opportunities with luxury brands for joint outreach.
· Coordinates influencer strategy with public relations team to leverage social media opportunities.
· Conducts paid marketing surveys on current and new service levels and product concepts.
· Develop and implement a crisis communications plan in conjunction with operations teams when required.
What are we looking for?
A Director of Marketing serving Hilton Brand hotels is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:
College degree in Marketing or Hotel ManagementExperience of working in a similar marketing position in the hospitality sector or in luxury goods/retail.Experience of managing and motivating a team along with evidence of driving successful team resultsProven knowledge of creating, leading and managing fundamental and complex projects to tight deadlinesExperience of developing, creating and managing marketing campaigns with associated costs and working to budget restraintsComplete understanding of key functions relating to marketing strategies and initiatives whilst managing multiple work streamsExperience in developing and implementing effective and realistic marketing plans and strategies, including budget evaluation, management and reportingDemonstrated ability to interact effectively with various levels of managementOutstanding communication skills in all areas of writing, listening and speaking English. Developed proficiency of native language dependant on location of role.Communicate key information effectively to all levels of management using a variety of communication toolsProficiency in Microsoft Office applications, budget management, project and time managementAble to think analytically, critically and strategically when faced with unique opportunities, challenges, prioritising and identifying productive solutionsAbility to influence others in key situations whilst maintaining positive relationshipsDemonstrate excellent interpersonal skills to include strong leadership, cultural sensitivityExecute calculated risks and pre-determine successful outcomeAbility to relate to the marketing world and adapt to changing priorities quickly and with easeAn accomplished leader offering excellent judgement, time management and decision making skillsProfessional approach, clean and well groomed at all timesFriendly demeanour, positive and enthusiastic with a motivational attitudeExcellent problem solving and decision making skills, can work autonomously whilst keeping all parties informedHonesty, integrity and a passion for hard workCreatively minded and has a thirst to work in marketing for the hospitality industryDemonstrated self-starter with excellent attention to detailHigh energy and the ability to motivate and manage a team - leading by exampleResourcefulness, customer focused and results orientedEnjoys working collaboratively, key team player with a “can do” attitude and thrives on a challengeGood understanding of Hilton, its core values and management structureIt will be advantageous in this position if you demonstrate the following capabilities and advantages:
Master’s degree in Business or MarketingPrevious experience of working in a marketing role in the hotel industry for a global leader or in a similar position in luxury good/retail.Able to speak further key business languages