The Coca-Cola Company is a global leader in beverages, enjoyed by millions around the world. In the Andina Region, we partner with leading bottlers to accelerate commercial excellence, strengthen competitiveness, and expand the total beverage category through consumer-back strategy, disciplined execution, and portfolio value creation. As the RGM Director for Peru, you will **colead the end-to-end Revenue Growth Management agenda with the bottler** , acting as a **strategic arm to the Country GM** . You will design and execute consumer-back RGM strategies-pricing, OBPPC, value-to-market, and promo effectiveness-tailored by **channel, shopper segment, and region** , aimed at recruiting consumers, capturing new consumption occasions, strengthening competitiveness, and expanding category value. The role requires strong analytical skills, deep market-insight capabilities, and a robust understanding of **SKU-level economics** to maximize revenue, mix, and profitability. You will work closely with Finance, S&I, Marketing, Franchise and Commercial Capabilities teams to ensure the System executes RGM plans with discipline, consistency, and agility. **What You'll Do for Us** RGM Strategy & System CoLeadership: + Colead with the bottler a unified, insight-back RGM strategy aligned with revenue pools, pricing, mix, promo ROI, and channel priorities. + Ensure full alignment with KO, bottler, Franchise Leadership, and the Country GM. OBPPC Architecture & Portfolio Strategy: + Design and optimize OBPPC across channels and categories to maximize consumer recruitment, incidence, transaction growth, and competitive position. + Define pack roles, price ladders, assortment strategies, and innovation alignment. Insights-Driven Strategy: + Integrate consumer, shopper, customer, and competitive insights to guide pricing, OBPPC, and promo strategies. + Understand elasticity, channel economics, macro/microtrends, and occasion-based consumption patterns to define growth opportunities. Financial Partnership & Value Chain Ownership: + Partner with Finance to analyze SKU-level value chain economics: COGS, mix, promo leakages, price realization, margin pools. + Run simulations and scenario planning to guide pricing and promo guardrails. Capability Elevation: + Partner with Commercial Capabilities to evolve frontline and customer team capabilities (e.g., TTC, promotional guidelines, picture of success, sell-in/out playbooks). + Ensure RGM adoption across functions and customer-facing teams. Performance Management: + Deploy RGM tools (simulation, optimization, cockpit, ROI tracking) to analyze performance and drive agile course correction. + Lead feedback loops to refine and improve RGM plans continuously. **KPIs & Success Metrics** + NSR growth and price/mix realization + Gross Margin and OI expansion + Market share gains by channel/region + OBPPC penetration and architecture health + Promo ROI and trade terms effectiveness + Capability adoption across commercial teams **Requirements & Qualifications** + Bachelor's degree in Business, Economics, Engineering, Finance; _MBA preferred_ . + **10+ years' experience** in RGM or commercial strategy (pricing, segmentation, channel strategy, portfolio management). + Strong analytical and influencing skills; experience leading in KO-Bottler environments. + High proficiency in insights-to-action frameworks, financial modeling, and advanced analytics. + Bilingual in Spanish/English. **What We'll Do for You** + **Global Impact** : Shape analytics strategies that influence decisions across the Coca-Cola system and drive sustainable growth. + **Collaborative Culture** : Work with diverse teams across functions and geographies, leveraging best-in-class tools and resources. + **Continuous Learning** : Access leadership development programs, LinkedIn Learning, and advanced analytics training to grow your expertise. + **Purpose-Driven Work** : Contribute to strategies that create value for our consumers, customers, and communities worldwide. **Skills** Media Planning; Leadership; Promotional Strategies; Price Management; Marketing Campaigns; Key Performance Indicators (KPI); Category Management; Integrated Marketing; Sales Analysis; Competitor Analysis; Product Roadmapping; Marketing Strategies; User Experience Analysis; Search Engine Optimization (SEO); Microsoft Office; Communication; People Management; Digital Marketing; Brand Management; Search Engine Marketing (SEM); Teamwork; Finance Strategy; Financial Forecasting Annual Incentive Reference Value Percentage:30 Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.