**Director** **, Food Service** **Japa** **n** **Job Objective** Lead strategic marketing, commercial execution, and digital transformation initiatives for key QSR customers in Japan (excluding McDonald's). Strengthen customer partnerships through data-driven insights, end-to-end execution, and innovation aligned with Coca-Cola system priorities. **Key Responsibilities** **Customer Marketing & Execution** + Partner with major QSR accounts in Japan to understand their strategies and execution plans. + Co-develop and implement joint business and beverage strategies across categories. + Deliver topline growth by aligning joint priorities and executing cross-functional marketing initiatives. + Develop mid-to-long-term sales plans to protect, grow, and diversify customer relationships. + Own and execute strategic initiatives end-to-end while maintaining trusted relationships with customers. + Champion sustainability and digital transformation programs (e.g., plastic reduction, digital ordering integration, customer CRM connection). + Focus on increasing beverage incidence and recruiting new shoppers through 360 Integrated Activation. + Maintain a healthy profit & loss structure by ensuring commercial discipline with customers. + Work closely with Franchise Operations teams to align on business initiatives from a system-wide financial perspective. **Digital & Insights Strategy** + Lead data-driven initiatives to enhance customer performance and engagement. + Collaborate with Platform Services and analytics teams to develop automated reports, dashboards, and insights for performance tracking. + Translate large data sets into executive-level insights to guide QSR strategies. + Partner with global and local insights teams to connect consumer segmentation with market opportunities. **Strategic Business Development** + Identify and prioritize high-impact business opportunities through customer model analysis and ROI-based investment planning. + Lead development of business cases and implementation of new product launches, frequency-driving programs, and innovation pilots. + Build alignment with bottlers and internal stakeholders on shared strategic imperatives, KPIs, and execution milestones. **Core Competencies** + **Accelerates Growth** : Drives innovation and balances short- and long-term priorities. + **Drives Execution** : Delivers consistent results and leverages system-wide best practices. + **Unleashes Potential** : Inspires teams and cross-functional partners. + **Acts Like an Owner** : Makes sound decisions and manages priorities for impact. **Functional Skills** + Strong understanding of QSR customer needs and operations in Japan. + Expertise in joint business planning and cross-functional marketing program development. + Strong analytical and negotiation skills to drive profitable partnerships. + Proficiency in leveraging digital platforms, CRM tools, and marketing assets for customer growth. + Experience collaborating with global teams and bottlers to maximize customer value. + Ability to manage wide-ranging agendas, including sustainability and innovation. + Strong financial acumen with the ability to manage customer profitability and system-wide value creation. **Qualifications & Requirements** + Bachelor's degree in Marketing, Business Administration, Finance, or related field. + 5+ years of experience in FMCG marketing, customer development, or strategy. + Experience handling large data sets and deriving actionable insights (e.g., SQL, Tableau, Power BI a plus). + Strong communication and stakeholder management skills. + Experience in matrixed, cross-functional, or global environments. + Proven ability to lead marketing strategy and deliver business results. + Fluent in Japanese and business-level English (written and verbal). + Willingness to travel up to 50%. **Skills:** Media Planning; Leadership; Promotional Strategies; Price Management; Key Performance Indicators (KPI); Marketing Campaigns; Category Management; Integrated Marketing; Sales Analysis; Competitor Analysis; Marketing Strategies; Product Roadmapping; User Experience Analysis; Microsoft Office; Search Engine Optimization (SEO); Communication; People Management; Digital Marketing; Search Engine Marketing (SEM); Brand Management; Teamwork; Finance Strategy; Financial Forecasting Annual Incentive Reference Value Percentage:30 Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.